I think everyone should watch this video.
It completely changed how I think about climate change.
âŠAnd itâs more than 30 years old.
The US spent $10 trillion on the Cold War.
Trillion. With a T.
In 1990, that amount could buy everything in the USA except the land.
Every building, pencil, carâeverything.
All for a *potential* threat.
Why?
Because the US prepared for the worst-case scenario.
â© Fast forward three decades.
Climate change poses one of the biggest threats to our existence.
But are we investing at the same level as the US did in the Cold War..?
If we apply the same logic here, shouldnât we be taking SERIOUS action to prevent or mitigate it..?
Thanks to Dan Sherrard-Smith for bringing this to my attention.
_____
â Follow Abbie Morris for posts about sustainability, policy, and startups.
đ§ Drop me a DM if you want to learn more about tackling the mountain of sustainability regulation facing the retail industry.
It completely changed how I think about climate change.
âŠAnd itâs more than 30 years old.
The US spent $10 trillion on the Cold War.
Trillion. With a T.
In 1990, that amount could buy everything in the USA except the land.
Every building, pencil, carâeverything.
All for a *potential* threat.
Why?
Because the US prepared for the worst-case scenario.
â© Fast forward three decades.
Climate change poses one of the biggest threats to our existence.
But are we investing at the same level as the US did in the Cold War..?
If we apply the same logic here, shouldnât we be taking SERIOUS action to prevent or mitigate it..?
Thanks to Dan Sherrard-Smith for bringing this to my attention.
_____
â Follow Abbie Morris for posts about sustainability, policy, and startups.
đ§ Drop me a DM if you want to learn more about tackling the mountain of sustainability regulation facing the retail industry.
