If you don't like being played for a fool, don't become a Product Manager. When are we being fools? How to battle it?
Well, it's all about the responsibility for a Product with rarely given actual ownership and accountability. "Bullshit management," they call it. Product Managers are often mislabeled as the "CEO of Product" due to this misconception. No, the CEO of Product is just the CEO. The Product Manager is there to execute her/his vision with limited independence.
The problem arises when you are almost completely stripped of this freedom and instead are being told what to do, while still holding the perceived ownership.
I saw tons of times when Product Managers had to smile and support, even cheer, for decisions they privately despised and strongly opposed until the very end.
I had to leave one of my most successful projects in a state of a petty MVP, as management forced me to pivot to a project that made no sense even on the conceptual level. I was never allowed to polish something that bumped main metrics by 20%, even in its final form, and had to waste time pushing someone else's political agenda.
Ultimately, both were removed from the product...
The 1st (successful) one: I wasn't there to defend the vision and results. Those were mysteriously removed from the company's knowledge base...
The 2nd: Removed as it "never made sense, to begin with".
Unfortunately, my story is not an isolated incident, but a common antipattern in the industry.
So, how not to be a fool?
For one thing, speak up in the crowd. You don't want to complain to your team, but to your fellow PMs and management, by all means! The worst that can happen is being fired for speaking the truth.
Use data to back up your claims. Show that the direction chosen is not the best one.
If this doesn't work, craft an experiment that can quickly show who is right.
As a "fool", you need to drop the silly hat and show your true Product Management spirit. Be brave enough to speak up and step on someone's ego. Help others who think the same, find the strength to speak up as well, and back you up.
Why be so daring? Cause as the fool you are the scapegoat if the stupid project indeed turns to shit. Rather than see if it's through, you might as well try to prevent it from happening.
This is why you were hired as a Product Manager, not a fool.
To know better.
To collect and use data.
To be aware of many different perspectives.
To do right BY THE PRODUCT!
Not to be a fool and a PR expert for someone else's bullshit.
No need to be a CEO of Product. Being a Product Manager will work just fine!
What do you think? Are you a Product Manager or a jester of your Product?
Tell me your story in the comments section.
#productmanagement #productmanager #ceo