Most founders can describe their product in detail.
Ask them what their brand stands for, and the room goes quiet.
Do you know why? Because they've been too busy building to stop and name it. And so they pitch differently every time, post inconsistently, sounds like everyone else in the room.
On Wednesday, I'm running a lab at MZN Hub in Al Ain brought by ADGM Academy and Khalifa Fund | صندوق خليفة.
Founders only.
Two hours (5 pm - 7 pm).
We go in with the question and come out with an answer.
What does your brand stand for? How does it sound? Why should anyone feel something when they hear it?
You leave with something you can use the same day.
The Startup Brand Lab. Craft Your Identity and Voice.
Register link in the comments.
Ask them what their brand stands for, and the room goes quiet.
Do you know why? Because they've been too busy building to stop and name it. And so they pitch differently every time, post inconsistently, sounds like everyone else in the room.
On Wednesday, I'm running a lab at MZN Hub in Al Ain brought by ADGM Academy and Khalifa Fund | صندوق خليفة.
Founders only.
Two hours (5 pm - 7 pm).
We go in with the question and come out with an answer.
What does your brand stand for? How does it sound? Why should anyone feel something when they hear it?
You leave with something you can use the same day.
The Startup Brand Lab. Craft Your Identity and Voice.
Register link in the comments.
