Alicia Teltz

If you’re new on LinkedIn, I need to talk to you.


The first few posts will suck.
The first few months will suck.
You won’t get many comments.
You won’t get much engagement.
Clients will not “magically” appear.
You will need to spend TIME on here.
You’ll write posts that aren’t “perfect”.
You’ll most likely have a slow period too!
You’ll most likely want to quit way too soon.
You’ll 100% want to add random connections.
That feeling of being “seen” will be super scary.
But experiencing being seen will be rewarding.
My message to everyone reading this today:
Embrace the “slow” and “scary” beginning.
Embrace the high & low platform periods.
Ditch the fast, templated hacks for now.
Accept the fact that this is a “journey”.
Show up daily the next 6–12 months.
I promise you, there’s zero chance.
That things don’t work out for ya.
It has to… It will… I promise you.

Your friendly LinkedIn coach,

Jasmin ❤️

____

One year ago, I was one of the 81 people who reposted Jasmin Alić’s post.

I was still a LinkedIn employee.

Amongst the 99% of LinkedIn employees who don’t post content themselves despite being employed by the very same platform.

Jasmin’s post not only compelled me to share it with my network but also motivated me to start my own LinkedIn journey finally.

Seeing his words encouraged me.
Embracing the messiness and having faith that it will work out.

Today, I can confidently say that it did work out.
I am living proof that his words were true.

Thank you, Jasmin, for changing my life.
You probably had no idea.

And I hope by resharing his words today, we might be able to change another person’s life. 🙏🏻❤️

____

Yes, the first image is 100% AI-generated.
No, I did not look this put together over Christmas.

I used it to stop you scrolling.
Because this message deserves a fighting chance.

Now go and follow Jasmin Alić.
The man's a legend.

I’m so f*cking tired of this idea that you have to work hard to make money.

I don’t believe it.

Life is short.
Offensively short. ☠️

You should live your life FULLY.
Now and every single day thereafter.

Don't ever postpone joy, freedom, travel, rest, creativity (or our nervous system) for “one day”.

Instead of people saying:
💬 “Enjoy your holiday, you deserve it.”

They should say:
💬 “What the f*ck you're on holiday AGAIN?!”

Somewhere between chairlifts and pretending I enjoy the cold, I realised that it is absolutely possible to build a *wildly* successful business AND enjoy life at the same time.

Very Tim Ferriss 4-Hour-Work-Week-Style.

Now back from skiing (with both knees intact), I'm going to share transparently how I'm redesigning my business to maximise its success without working myself into the ground.

Follow along to learn:

→ How I change my strategy towards passive income.
→ Which systems and flows I implement to scale.
→ Who I'm going to hire for growth.

If you want more than just reading my LinkedIn posts, join my The Hype Department 📣 community for expert strategies on how to set up a successful passive-income driven digital business, alongside tactical LinkedIn advice coming from someone who has worked on the inside.

Next *exclusive* session coming up TOMORROW with Harrison McIntyre-Miller on how to create a Newsletter that converts. 💸

Join here: https://lnkd.in/g4aJGGhr

Don't be that person on their deathbed thinking you wasted the most precious time of your life. 💔

I quit my $250k job at LinkedIn for freedom.
What I actually built was a prison.

In my head, entrepreneurship sounded perfect:

→ I’d own my wins.
→ I’d choose where my energy went.
→ I’d work when I wanted, where I wanted, for as long as I wanted.

But in reality:

→ Every day, I’m stuck to my laptop. 
→ Back-to-back calls. Emails. Deliveries. 
→ Weekends don’t exist anymore.
→ Sometimes, I don’t leave the flat for days.

The result: I cry (a lot).

→ I’m a terrible girlfriend.
→ I don’t see my friends and family.
→ I’ve lost weight. Headaches. No energy.
→ I live in a way that isn’t how humans are meant to live.

And before anyone says it…

I KNOW.
I do this to myself.

My ambition has always been my biggest strength.
But now it is my biggest enemy.

The very thing that got me into these high-paid corporate roles, I’m now quietly resenting.

But you can’t just “switch off” your ambition.
You keep going and keep telling yourself:

→ “It’ll calm down once revenue hits X.”
→ “Once I have a team, it’ll be easier.”

Absolute lies.

→ I now make more money than I ever have. 
→ I have a team of 9. Some part-time. Some project-based.

And the pressure only multiplied.

→ More expenses: software AND salaries.
→ More meetings: external AND internal.
→ More energy: for clients AND the team.

It's a new kind of anxiety I never experienced before:

1️⃣ When a month isn’t as strong as the last, suddenly it’s not just your own mortgage on the line.

2️⃣ If software can’t get paid, business operations collapse.

3️⃣ If you don't keep the energy high, clients lose trust, and the team gets disheartened.

A person can only endure so much pressure until their body and mind shut down.

Therefore, I had some very hard conversations with myself recently.

I’ve never been someone who plays the victim.
If I don’t like the reality, I change it.

So I’m making some scary, uncomfortable, very deliberate changes for 2026.

This time, freedom won’t just be the story I tell.
It’ll be the system I build.

And I’ll bring you along that journey. 
Because you deserve to see what it truly means to run a business.

If you're an entrepreneur and this resonates, know that you're not alone.

More to follow soon.

Until then, enjoy your Sunday. ❤️

NO ONE CARES ABOUT YOU!!


You’re about to post...

But end up hesitating...

And that hesitation turns into somewhat of an existential crisis...

Palms sweaty.
Knees weak.
Arms heavy.
Mum’s spaghetti. 🍝*

All just because *someone* popped into your head.

There they are.
Rent-free in your brain.

→ That girl from school everyone fancied?
→ A colleague who might roll their eyes?
→ Your boss who still doesn’t get it?
→ Your ex (obviously)?
→ Your mum?

They are the ones keeping you away from your success.

And they’re not even thinking about you.

They’re too busy worrying about what YOU think of THEM.
They're struggling with their own insecurities.**

Nah.
Not you.
Not today.

Go on.
Post the thing.
You've got permission.

It’s YOUR life.
Not theirs.

OWN IT! 💥

__

*Millennials, you're welcome.
Big Eminem fan here.

** My boyfriend likes this picture.
I hate it.
But to live by example, I'm hitting "post" nevertheless.
Just like you'll do today.
You've got this! 💪🏻

You should be RIDICULOUSLY OPTIMISTIC about this life.


For 2026, you should pick goals that SCARE THE LIFE out of you.

💥 Aim BIGGER than feels polite.
💥 BIGGER than feels logical.
💥 BIGGER than you can currently explain.

Same as you, I’ve come across people telling me to lower my expectations.
To be “realistic”.
To avoid disappointment.

But that advice is usually given by people protecting their own choices.

They will be the ones lying on their deathbed, regretting they spent their one, wild life pre-rejecting themselves.

Do you really want to look back and realise you listened to advice that kept you small?

Imagine you aim outrageously high… and fail.
You'd land in EXACTLY the same place you’d be if you’d played it safe.

Not worse off.
But BRAVER. 💪🏻

Chasing big dreams doesn’t just change outcomes.
It changes WHO YOU become.

And that’s the whole point.

You’ve under-aimed before.
This is me helping you correct course.

Be RECKLESSLY optimistic.

Because one day you might look back and realise you weren’t delusional.
You were RIGHT.

👉🏻 What would you do in 2026 if you weren’t trying to be sensible?
👉🏻 Say it out loud so you're finally calling it into reality.

___

💻 If 2026 is the year you actually let the world see how brilliant you are…

I’m running a free 90-minute Masterclass tomorrow where I’ll walk you through your LinkedIn Game Plan for 2026.

If you’re going to be seen anyway, you might as well do it properly 🤓.

4,116 people already signed up. 
Secure your spot here: https://luma.com/ffazz21q

___

This post went out at 11:11am.
IYKYK ✨

Would I have been able to grow my LinkedIn this successfully if I still looked like I did in 2021?

I don’t ask this to talk about appearance.
I ask this because 'Pretty Privilege' is real.

Sadly, but undeniably, beauty is tied to moral value, status, discipline, and even intelligence.

I wish this was different.

But anyone who has lived on both sides of the beauty spectrum knows it's the truth.

I was born in 1990.
Like half of LinkedIn users, I’m a millennial.

We, and every generation before us, were raised during a time when a handful of people defined what “pretty” meant for everyone else.

Previous centuries had painters, aristocracy, royalty, and the church.
We had MTV, paparazzi, and 5 magazines deciding reality for us.

For millennial women, that ideal was thin, pale, angular, effortless, and unattainable.
(Think Kate Moss, Keira Knightley, the Olsen twins.)

And this isn’t just about how others see us.
It’s about what happens internally when we don’t fit that reality.

Up until my physical appearance changed:

→ I didn’t speak up as much.
→ I didn’t look people in the eye.
→ I didn’t hold my head up straight.

Because, subconsciously, I believed I wasn’t deserving of more.

Today, that’s changed.
I carry myself differently.

My business and personal brand are thriving.

BUT

→ Has my success been fuelled by people treating me differently?
→ Or is this because I changed how I show up?

We don't know.
We will never find out.

But what we can do, no matter where you sit on the so-called beauty spectrum:

→ Recognise the bias we were handed.
→ Acknowledge it.
→ Don’t pass it on.
→ And don’t ever let it define your worth. 🙏🏻

The next generation is our thought leader on this already.

Gen Z/Alpha grew up with Social Media, seeing many body types, many faces, many aesthetics, many definitions of “hot”.
They're leading the way for body positivity and diverse representation.

This might be the first time in history where there isn’t just *one* way to be “pretty”.

Resulting in the end of our value being tied to the way we look.

About time.

To avoid burnout at work, use the 30-30 rule:


After 30 minutes of work → Quit your job → Disappear into the mountains for 30 years.

Imagine you’re face-to-face with a VC legend who’s invested in over 100+ startups...

What would you ask them?

Next week, I'll be sitting on Graham Norton's couch (make it LinkedIn).

I'm joined by serial entrepreneur and VC Expert Raja Skogland, who’s been named as one of the 'Top 100 Most Influential Women in European VC'.

Normally, conversations like these happen behind closed doors.
Except this time, you get a front-row seat *AND* can ask your questions live.


🎙️ Host: Callum Laing | Investor, Entrepreneur and M&A practitioner

🎙️ VC Expert: Raja Skogland | 3x Top 100 Most Influential Women in European VC

🎙️ Visibility Expert: Alicia Teltz (yours truly) | Former Global Client Executive, LinkedIn


There will be no script.
Just an honest conversation fuelled by your questions.

Questions such as:

❓ What’s the biggest reason great ideas still fail?
❓ What’s the key reason VC’s say no to a startup?
❓ What’s the wrong way founders try to build credibility online?
❓ What’s a subtle red flag founders don’t realise they’re showing?
❓ How much does a founder’s public presence matter to investors?

📍 Tuesday, 3rd February at 12pm GMT | LinkedIn Live
👉🏻 Register here so you don't miss it: https://lnkd.in/gJEi4Unb

What’s the one question you’d love to get an answer to but are too scared to ask?

Put it in the comments.
I’ll do it for you.

See you on the couch.

🛋️ 🛋️ 🛋️

Wanna know what people with ADHD are terrifyingly good at?


Getting hired.


I saw a video by Hannah Viney on TikTok and had to bring her message to LinkedIn.

↓

Put us in an interview, and we turn into performance artists.

You say 'fast learner' → Already smiling.
You say 'resilient' → Head nod engaged.
You say 'high-pressure environment' → That’s literally our nervous system.

We mask.
We mirror.
We read the room like it’s a crime scene and we’re the lead detective.

Job secured.
Inbox refreshed.
Dopamine injected.

You’re buzzing because (once again) you’ve reinvented yourself.

But this time?
It’s different.

This job will fix everything.
This job is your new personality.

You buy a notebook.
You plan outfits.
You meal prep.

Your mum tells people you’ve finally settled.
Your friends think you’ve actually found your thing.

Bless them.

Because six months later...

The masking slips.
The novelty’s gone.
You’ve mentally completed the job in its entirety.

Now you’re bored.

Restless.
Low-key resentful.

You’re staring at your screen, wondering if you need to quit the industry, the city, or capitalism by EOD Friday.

You don’t even know everyone’s name yet and you’ve already drafted a resignation letter.

You open LinkedIn.
Close LinkedIn.
Open LinkedIn again.

You apply for a role you’re wildly underqualified for.

Not because you want it.
But because you need to *feel* something.

People call it commitment issues.

It’s not.
It’s an ADHD brain that needs stimulation.

Novelty.
Purpose.
Challenge.

So if you ever see an ADHD person quit out of nowhere...
Just know, we've mentally left three weeks before HR even saw the email.

Hope that clarifies things.

☠️ DON'T post the content you planned for today.
Post THIS instead. ↓

Look, I want you to put out high-value, deeply researched content that is rooted in your lived experience and embedded in a beautiful story.

But sometimes, we have a writing block or are simply short on time.

This content format is ridiculously simple, brilliantly smart, sooo quick to do.
Plus, if you do it well, it will do the numbers for you. 🤓

Here’s the framework that works for ANYONE, in any NICHE, any INDUSTRY, right here on LinkedIn.


👉🏻 “These are my 3x favourite/biggest [THING].” 👈🏻


Examples:

🔥 “As somebody who's been coaching executives for 10 years, these are my 3x favourite questions that actually give clients clarity.”

🔥 “As a serial entrepreneur, these are the 3x favourite/biggest mistakes I see first-time founders make.”

🔥 “As a founder of an award-winning SEO agency, these are my 3x favourite tools to create visibility for my clients.”

🔥 “As a top-performing AE, these are my 3x favourite ways to follow up without being annoying.”

🔥 “As a freelancer of 10+ years, these are my 3x favourite ways clients accidentally tell me they’ll be a nightmare to work with.”

🔥 “As a recruiter for the world's leading staffing company, these are my 3x favourite/biggest CV red flags everyone ignores.”

🔥 “As a LinkedIn Creator with 36k+ Followers, these are my 3x favourite content ideas for beginner creators.” (😉)

That's it.

You can swap the role.
You can swap the topic.
You can swap the experience.

⚠️ But you CANNOT break the format.

Because:

→ You build credibility as someone worth listening to.
→ It's experience-led, not opinion-led.
→ It's generous, not preachy.

→ It's impossible to copy you (it's tied to your personal experience).
→ Your insights are unique and cannot be googled or ChatGPT'd.
→ Low cognitive load by removing decision fatigue. 3x things feel doable.

→ This format makes your post save-worthy.
→ And when people save your post, the LinkedIn algorithm gods will be on your side.

You're welcome, my friends. 😘

Tag me in your posts so I can see them in action. 🤩

I have so many questions…
Only one of them is who’s Leila.

I blink and there are 4736473 new AI-generated posts on my feed.

Is it just me, or does LinkedIn feel like a sea of soulless content these days?

originality.ai estimates that 54%+ of longer English-language LinkedIn posts are likely AI-generated.

And I get it.

→ AI is fast.
→ AI is polished.
→ AI never gets tired.
→ AI helps people who struggle to write.

But something about it feels off.

Fine, use AI to think WITH you:

✅ Brainstorm
✅ Sense-check
✅ Get unstuck.

But my rule in The Hype Department 📣 community is always:

“If you wouldn’t say it in a voice note to a friend, it doesn’t get posted.”

As simple as that.

Which means:

1/ Know your voice
→ You sound the same online and offline.

2/ Write from experience
→ Stories beat theories every time.

3/ Choose clarity over perfection
→ Post progress instead of chasing polish.

4/ Speak to emotions
→ Make people FEEL something.

5/ Show your face
→ Trust builds faster when people see you.

6/ Engage more than you post
→ Listen first, comment second, create third.

7/ Don’t copy trends blindly
→ Make trends fit YOUR voice.

8/ Share opinions fearlessly
→ Bold doesn’t mean loud, it means honest.

9/ Build real conversations
→ You reply, not react.

10/ Add value in every post
→ Even one line can change someone’s mindset.

11/ Learn from analytics, not ego
→ Numbers tell stories, read them wisely.

12/ Stay consistent
→ You don’t wait for motivation, you build discipline.

None of this is about hacks.

It’s about having the guts to sound like yourself in a very noisy feed.

👇🏻 Drop the number you already do well.
👇🏻 And the one you need to work on next.

On Monday, I published the same post twice. 5 minutes apart. 
Here’s what I learned about the algorithm. ↓

This hook even made me cringe (sorry).
But I’m glad it worked. 
Thank you for your attention.

Here's what happened:

I had back-to-back meetings on Monday.
So I scheduled my post for 11am.

At 10:55, I remembered that someone once said that scheduled posts perform worse.

I always believed it to be a myth.

But hey, you try anything to succeed in this wild-algorithmic-climate we're in.

→ So I opened my scheduled post.
→ Cleared the time.
→ Hit “Post now”.
→ And off I went to my meetings.

After a few hours, finally catching my breath, I noticed that my team frantically pinged me, saying I’d posted twice.

Turns out, LinkedIn will make your post go live 10 minutes before the selected time. (or something like that)

The fact that I hit ‘post now’ didn’t matter anymore because it was already locked in to go live.

Instead of LinkedIn informing the user about such a situation, it just lets you look like an idiot. Thanks.

Normally, I’d have frantically deleted that duplicated post.

But as we were already a few hours in, I thought I’d treat it as an experiment 🤓.

Here's the result:

1️⃣ First Post (Live at 10:55am)

→ Likes: 236
→ Impressions: 30,133
→ Profile Views: 262
→ Followers gained: 18
→ Saves: 13
→ Sends: 3


2️⃣ Second Post (Live at 11am)

→ Likes: 296
→ Impressions: 21,327 
→ Profile Views: 327
→ Followers gained: 15
→ Saves: 26
→ Sends: 2


🧪 Experiment result: Very inconclusive.

No one (incl. LinkedIn’s algo team) will be able to say what would have happened if this post hadn’t gone out twice.

There are too many variables at play that could have influenced each post's performance.

I asked the people in my community, turns out (roughly):

→ 5% saw my post twice.
→ 35% saw my post once.
→ 60% didn't see my post(s) at all.


TL;DR 👇🏻

The world is still spinning.
I know, we all overreact and overdramatise when something like this happens.

Go and live your life.
It's not worth the headache.

‘Content clusters’ on LinkedIn.
Is this smart… or is this nonsense?

I saw this on TikTok (sorry for cheating on you, LinkedIn).

Creators should stop posting “a bit of everything” around their niche and instead publish in tight content clusters for a set period of time.

Imagine you’re a career coach and you talk about:

→ CVs on Monday
→ Confidence on Wednesday
→ Salary negotiation on Friday

You end up building momentum with no one really, and only appeal to people with a broad interest in career (probably other career coaches).

Because your actual target audience has ONE specific problem they need solved. TODAY.

So instead of being a generalist, you should become HYPER-RELEVANT.

Therefore, you should spend 1–2 weeks going deep on salary negotiation ONLY:

→ Common negotiation mistakes
→ How to anchor without sounding aggressive
→ Scripts for raises, promotions, and new offers
→ Myths about “being grateful” vs being paid fairly
→ What recruiters actually expect you to push back on
→ How to negotiate when you don’t have leverage (yet)
→ Mindset blocks: fear of rejection, loyalty guilt, imposter syndrome

You'll end up:

→ Getting repeat engagement from the same people
→ Speaking directly to ONE pain
→ Training the feed in real time
→ Building relevance fast

And then you move on to the next cluster.

“But when I switch to a new topic, don’t I lose the interest from the previous batch of followers?”

Apparently, switching topics SHOULD shake things up.
A content shift is supposed to cost you something.

You don’t lose value when the audience changes.
You refine it.

Every new direction deserves its own foundation.
Not recycled interest or borrowed momentum.

With LinkedIn's new persona-based algorithm (aka more like a 'For You' page), this new approach *could* be very smart.

What do you think?

If you have more than 2,000+ LinkedIn followers, you could already be sitting on a decent extra $$$ revenue stream.

Tbh, I plucked that number of 2,000+ out of thin air.

Any audience size (even smaller) works to make extra money with affiliate and brand partnerships.

That’s something I wish I had embraced and learned about much earlier in my LinkedIn journey.

At 2 pm TODAY (UK time), I’m running a LinkedIn Live with Sarah Adam, Head of Influencer Marketing, at Wix.

We'll discuss how brands *actually* pick and pay LinkedIn creators and how you can get started with a small audience.

It's a casual fireside chat and (trust me) I will be asking all them questions to ensure we (creators) fully understand how to capitalise on potential opportunities.

Join live to ask your own questions.

I will keep an eye out for them in the comments and might pop your question onto the screen to get Sarah to answer it right there and then.

See you later alligator! 🐊
I’m excited!!

Link to register/join here: https://lnkd.in/gGZ758Af