Desma Rovina D'Souza 🎙

Here’s the truth no one tells you:
Not everyone is a doer!

Ideas don’t make you special.
Execution does.

Most ideas die because the first step never happens.
High-achievers don’t wait for the “perfect moment.”
They grab a good enough idea and run with it full force.

Thanks to Chris Donnelly for the infographic that inspired these steps.

Here’s how to actually make your ideas happen:

1️⃣ Strip It Down
→ Boil it to the bare essentials
→ Launch the smallest version possible, a sign-up page, a prototype, anything

2️⃣ Give Yourself a Hard Deadline
→ Parkinson’s Law: work expands to fill the time you give it
→ Less time means faster clarity

3️⃣ Test Early
→ Show it to a few real users
→ Listen closely, what sticks, what fails

4️⃣ Watch the Signals
→ Patterns in feedback tell you what is worth pursuing
→ Pivot or double down

5️⃣ Launch and Improve
→ Done is better than perfect
→ Keep iterating based on real-world use

Ideas will keep coming.

But it is the ones you act on that actually matter.

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No job should cost you your peace of mind.
Not even the one you’ve dreamed about for years.

Your mental health is priceless, more valuable than:
• A shiny title
• Fancy perks
• A “dream” salary

Here’s how to spot a workplace that truly cares:

1️⃣ Health Comes First
• They notice when you’re stretched too thin and step in
• Mental health days are encouraged
• Boundaries are respected

2️⃣ Communication That Actually Works
• You’re not guessing what’s expected, clarity is the norm
• Honest feedback happens without fear of judgment
• Your ideas are acted on

3️⃣ Growth Without Burnout
• Learning is part of your journey, not a chore
• Advancement comes with guidance, not pressure
• Challenges inspire you, they do not drain you

4️⃣ Recognition That Feels Real
• Effort is noticed, not just results
• Achievements are celebrated
• Appreciation is a habit, not a rare bonus

Choose a place that lifts you, not one that drains you.

Because no job is worth losing yourself over.

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15 Career Lessons That Hit Differently in My 40s
(I Wish Someone Had Told Me in My 20s)

1/ No one’s thinking about your career as much as you are.
If you don’t take charge, no one else will.

2/ Being busy doesn’t mean you’re doing a great job.
You’re there to make things better, not just stay occupied.

3/ Your reputation is shaped when you’re not in the room.
Let your work speak for you, consistently.

4/ Soft skills matter more than you think.
Things like listening and influence get you further than just knowing stuff.

5/ Saying yes to everything won’t make you a star.
It’ll just wear you out. Boundaries build respect.

6/ Even a bad boss teaches you something.
Mostly how you don’t want to lead.

7/ Your network often matters more than your CV.
Most opportunities come from people, not platforms.

8/ Being liked won’t guarantee a promotion.
Being trusted and respected will.

9/ If it feels too comfortable, you’re probably not growing.
Real growth usually comes with some discomfort.

10/ Don’t be blindly loyal.
Companies move on quickly. You should be ready to as well.

11/ Work friends aren’t always forever.
Promotions and politics can shift everything.

12/ You don’t need all the answers to get started.
Just start. Clarity comes with action.

13/ Overthinking slows you down.
Making progress is better than waiting for perfect.

14/ No one’s coming to discover your talent.
You’ll have to put yourself out there.

15/ Not all feedback will feel good.
But most of it will help if you’re open to it.

Which one do you wish you knew 10 years ago?
Drop the number in the comments 👇

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Feeling stuck because of office politics?
Here are 4 steps to protect your career.

1️⃣ Stay Neutral
• Avoid gossip and heated debates
• Focus on facts and professionalism

2️⃣ Build Trust
• Form relationships based on reliability
• Show respect and integrity

3️⃣ Make Your Work Visible
• Document achievements
• Share progress with the right stakeholders

4️⃣ Manage Your Energy
• Don’t engage in every battle
• Invest energy where it matters most

Politics may never disappear, but your approach is a choice.

How do you navigate office politics at work?

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7 signs your job is slowly draining you.
Stress, drama, no recognition, zero growth

Thanks, Daniel Caputo, for this reminder.

1️⃣ Life Outside Work Suffers
↳ Relationships, health, and hobbies take a hit.
↳ You feel exhausted and stuck.

2️⃣ Walking on Eggshells
↳ You never know when someone will snap.
↳ Fear stops you from doing your best work.

3️⃣ Sunday Night Dread
↳ Thinking about Monday makes your stomach twist.
↳ Your body is warning you something’s off.

4️⃣ Ideas Ignored
↳ Your suggestions vanish without discussion.
↳ You feel unseen and unheard.

5️⃣ No Growth
↳ Same tasks, no challenges.
↳ Requests to learn or improve are denied.

6️⃣ Credit Goes Elsewhere
↳ Your work is claimed by others.
↳ Recognition never reaches you.

7️⃣ Drama & Gossip
↳ People talk more than they work.
↳ Rumors spread faster than facts.

Which of these signs have you noticed at work?

How did you deal with it?

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Your career is shaped by what you do.
It’s also shaped by what you avoid.

Thanks, Rohit Sakunia, for this list.

7 such choices that can make or break your career:

1️⃣ Avoiding Challenges
✔ Apply for roles that push you
✔ Take projects that feel risky
✔ See failures as lessons

2️⃣ Letting Work Take Over
✔ Protect personal time
✔ Set boundaries
✔ Say no when needed

3️⃣ Ignoring Skill Growth
✔ Spend time learning weekly
✔ Take relevant courses
✔ Follow industry trends

4️⃣ Staying in a Job That Doesn’t Fit
✔ Identify what’s missing
✔ Explore new opportunities
✔ Set a timeline to move

5️⃣ Avoiding Tough Conversations
✔ Speak early, don’t wait
✔ Be confident
✔ Prepare your points

6️⃣ Relying on One Income
✔ Build an emergency fund
✔ Start side projects
✔ Diversify your income

7️⃣ Neglecting Networking
✔ Attend events and engage online
✔ Connect with new people monthly
✔ Give before you ask

Some choices don’t hurt today.
Years later, they can hold you back.

Which move will you start working on today?

Comment below!

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It’s not the degree or resume that gets you the job.
Here’s what sets the successful ones apart

1️⃣ Preparation Matters
• They know the role and their own experience inside out
• They research the company’s mission, goals, and challenges
• They practice answers out loud to feel confident, not rehearsed

2️⃣ Answer with Impact
• They highlight outcomes that actually matter
• They use stories to show results, not just tasks
• They focus on their contributions, not just the team

3️⃣ Understand the Company
• They reference specifics during the interview
• They know what the company values and needs
• They check news, press releases, and social updates

4️⃣ Communicate Clearly
• They pause when needed to think
• They speak with energy and purpose
• Answers are structured, concise, and confident

5️⃣ Ask Thoughtful Questions
• They show genuine curiosity
• They create conversation, not a checklist
• They ask about team culture and company direction

6️⃣ Show Confidence
• Comfortable with pauses, don’t rush
• Upright posture, eye contact, natural smile
• They let personality shine while staying professional

7️⃣ Follow Up Well
• Reaffirm interest in the role
• Thank-you emails within 24 hours
• Reference meaningful parts of the interview

After seeing 1000+ interviews, one thing is clear:
Preparation, Presence, and Persistence make the difference.

Here’s the simple truth: your next interview could change everything.

Are you ready? 👇

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People don’t buy products. They buy feelings.
Here’s what that really means 👇

1. Gym membership → Confidence
Not about treadmills. It’s about how they’ll feel in their own skin.

2. Energy drink → Power
It’s the rush of being unstoppable, not the caffeine.

3. Vacation → Peace
They want calm, not just plane tickets.

4. Mattress → Comfort
It’s about deep rest, not springs and foam.

5. Phone → Connection
A tool for belonging, not just specs.

6. Luxury watch → Pride
Status and identity drive the purchase, not timekeeping.

7. Camera → Memories
They’re capturing life, not buying pixels.

8. Course → Success
People pay for transformation, not lessons.

9. Coaching → Growth
They invest in who they’ll become, not the sessions.

Your product is merely an output.
What people really buy is the emotion behind it.

Which emotion does your product sell?

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Want to stay relevant no matter how work evolves?
Master these 8 essential skills.

1️⃣ AI Collaboration
→ Leverage technology to amplify your work

2️⃣ Adaptability
→ Navigate change and uncertainty with confidence

3️⃣ Digital Fluency
→ Use technology strategically to create impact

4️⃣ Strategic Thinking
→ Make decisions that drive long-term results

5️⃣ Emotional Intelligence
→ Lead with empathy and build meaningful connections

6️⃣ Communication
→ Share ideas clearly, persuasively, and respectfully

7️⃣ Problem-Solving
→ Identify smart solutions that last

8️⃣ Curiosity
→ Keep learning, questioning, and growing continuously

Which of these skills is your strongest today?

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