Richard Illingworth

after monitoring 360,000 cold email inboxes in 2 years @PremiumInboxes …

i’m giving away our FULL 2026 cold email playbook for what’s working rn…

because more than half the industry is still running 2023 / 2024 playbooks that no longer apply.

let’s just have a BRIEF look at things that’ve changed…

• the february 2026 Microsoft update wiped out an entire category of EDU + non-profit + legacy infrastructure overnight.
• ppl running Microsoft EDU accounts watched the whole estate collapse, with reply rates dropping from 6-8% to 3.5-4%.
• UK primary domains that worked perfectly fine for 4 straight years started dropping into spam this spring.
• LATAM, Germany and US now need completely different volume profiles, so there isn't a global playbook anymore.

it’s damn near impossible to keep up with all this..

so i put together the ULTIMATE guide of what we're actually seeing across our customer base of:

• 8 and 9 figure outbound agencies
• $100k/y GTMEs
• the top 1% of b2b businesses CRUSHING outbound rn

inside the doc:

→ 4 copy & sequence swipe files (incl. PPQ framework, 5-email sequence, 38 hook templates)
→ The 1,000 emails/day blueprint (full volume math + warmup schedule)
→ The 12-month inbox lifespan protocol (parallel warmup + dual rotation)
→ The 2026 cold email survival kit (what Google/MS changed + month-by-month plan)
→ The 15-min outbound self-audit
→ 7 intent-based lead gen methods + 15 copy-paste search queries
→ The infrastructure calculator (plug in 13 numbers → exact domain/inbox count)
→ The 5-factor diagnostic framework I run on every customer call
→ The agency scaling blueprint (the system behind $170K/mo cash collected)
→ The founder-led onboarding playbook (49 calls in 90 days → 11 product themes)
→ The Claude Code cold email stack (7-step workflow + 5 exact prompts)
→ The Claude Code operator kit
→ The cold email AI prompt vault (25 copy-paste prompts that pass the First Paste Test)

that’s 16 resources across 6 categories…

all built from 360,000+ real inbox deployments.

want me to send it?

• comment "2026"
• connect with me so i can DM you the video

Alex Hormozi used cold email to build deal flow across companies doing $200M+ a year…

so I gathered ALL his best stuff and put it into 1 ultimate guide:

most people are straight up guessing at what this guy actually does.

they watch one clip, copy the "send 100 a day" line, and run it with ZERO infrastructure behind it.

then they wonder why all their domains are torched

and there are ZERO calls on the calendar.

so i sat down and broke his ENTIRE Rule of 100 system into a free course. you get the actual mechanics start to finish, not another clip telling you to send 100 a day.

this is the exact framework that powers 2,000+ cold email accounts and scales from 50 to 5,000 emails a day:

1. the full Rule of 100 breakdown → strategy then list building then infrastructure setup, in order
2. attention hooks and email writing formulas that actually get replies
3. the sales triggers and personalization that move a cold prospect to a yes
4. a follow-up and objection-handling sequence for the 4 emails that do the real work
5. the volume protocol that takes you from 50 to 5,000 sends a day without getting flagged

i’m sick of watching people butcher a system that genuinely works…

want it?

• comment "HORMOZI"
• connect with me so i can DM you