๐ก๐ฒ๐๐๐น๐ฒ'๐ ๐๐๐ข ๐ท๐๐๐ ๐ฑ๐ฟ๐ผ๐ฝ๐ฝ๐ฒ๐ฑ ๐๐ผ๐บ๐ฒ ๐ต๐ฎ๐ฟ๐ฑ ๐๐ฟ๐๐๐ต๐ ๐ฎ๐ฏ๐ผ๐๐ ๐บ๐ผ๐ฑ๐ฒ๐ฟ๐ป ๐ณ๐ถ๐ป๐ฎ๐ป๐ฐ๐ฒ:
Anna Manz, managing 2,000 brands across 185 countries and driving CHF 3 billion in cost savings, is leading a complete shift in how finance creates value.
๐๐ฒ๐ฟ๐ฒ'๐ ๐๐ต๐ฎ๐ ๐๐๐ฟ๐๐ฐ๐ธ ๐บ๐ฒ:
1. She's killing the rearview mirror
"๐๐ฉ๐ข๐ต ๐ข๐ณ๐ฆ ๐ต๐ฉ๐ฆ ๐ญ๐ฆ๐ข๐ฅ ๐ช๐ฏ๐ฅ๐ช๐ค๐ข๐ต๐ฐ๐ณ๐ด ๐ต๐ฉ๐ข๐ต ๐ธ๐ช๐ญ๐ญ ๐ต๐ฆ๐ญ๐ญ ๐บ๐ฐ๐ถ ๐ต๐ฉ๐ข๐ต ๐บ๐ฐ๐ถ'๐ญ๐ญ ๐ฆ๐ฏ๐ฅ ๐ถ๐ฑ ๐ธ๐ช๐ต๐ฉ ๐ต๐ฉ๐ฆ ๐จ๐ณ๐ฐ๐ธ๐ต๐ฉ ๐ข๐ฏ๐ฅ ๐ฎ๐ข๐ณ๐จ๐ช๐ฏ ๐บ๐ฐ๐ถ ๐ฆ๐น๐ฑ๐ฆ๐ค๐ต?"
She's moving finance from reactive to predictive.
From explaining what happened to shaping what will happen.
2. PowerPoints are dead
"๐๐ฆ ๐ญ๐ฐ๐ฐ๐ฌ ๐ข๐ต ๐ข ๐ฅ๐ข๐ต๐ข ๐ฅ๐ข๐ด๐ฉ๐ฃ๐ฐ๐ข๐ณ๐ฅ, ๐ฏ๐ฐ๐ต ๐๐ฐ๐ธ๐ฆ๐ณ๐๐ฐ๐ช๐ฏ๐ต๐ด, ๐ข๐ด ๐ต๐ฉ๐ฐ๐ด๐ฆ ๐ค๐ข๐ฏ ๐ฃ๐ฆ ๐ฎ๐ข๐ฅ๐ฆ ๐ต๐ฐ ๐ต๐ฆ๐ญ๐ญ ๐บ๐ฐ๐ถ ๐ข๐ฏ๐บ๐ต๐ฉ๐ช๐ฏ๐จ ๐ด๐ฐ๐ฎ๐ฆ๐ฐ๐ฏ๐ฆ ๐ธ๐ข๐ฏ๐ต๐ด ๐ต๐ฉ๐ฆ๐ฎ ๐ต๐ฐ ๐ด๐ข๐บ."
Brutal, yes, but undeniably true.
3. AI isn't coming for your job โ it's coming for your busywork
Finance teams will "talk" to the P&L using AI prompts.
No more building reports. Just asking: "What is the biggest issue for investors this quarter?"
4. The 80% rule beats perfection
"๐๐ง ๐บ๐ฐ๐ถ ๐ด๐ต๐ข๐ณ๐ต ๐ธ๐ช๐ต๐ฉ ๐ต๐ฉ๐ฆ ๐ช๐ฅ๐ฆ๐ข ๐ต๐ฉ๐ข๐ต ๐บ๐ฐ๐ถ ๐ฏ๐ฆ๐ฆ๐ฅ ๐ต๐ฐ ๐จ๐ฆ๐ต ๐ข๐ญ๐ญ ๐บ๐ฐ๐ถ๐ณ ๐ฅ๐ข๐ต๐ข ๐ค๐ญ๐ฆ๐ข๐ฏ๐ฆ๐ฅ ๐ถ๐ฑ ๐ช๐ฏ ๐ข ๐ด๐ช๐ฏ๐จ๐ญ๐ฆ ๐ฑ๐ญ๐ข๐ค๐ฆ, ๐ช๐ต ๐ค๐ข๐ฏ ๐ง๐ฆ๐ฆ๐ญ ๐ข ๐ฃ๐ช๐ต ๐ฐ๐ท๐ฆ๐ณ๐ธ๐ฉ๐ฆ๐ญ๐ฎ๐ช๐ฏ๐จ ๐ข๐ฏ๐ฅ ๐ฆ๐ท๐ฆ๐ณ๐บ๐ฃ๐ฐ๐ฅ๐บ ๐จ๐ช๐ท๐ฆ๐ด ๐ถ๐ฑ."
Perfect data tomorrow < Good enough data driving decisions today.
๐ ๐ ๐๐ฎ๐ธ๐ฒ?
Most finance teams are still playing yesterday's game:
โข Obsessed with building prettier reports
โข Stuck perfecting processes that don't add value
โข Explaining variances instead of preventing them
While leaders like Manz are building tomorrow's finance function:
โข Predictive KPIs over historical analysis
โข AI-powered insights over manual reporting
โข Strategic influence over technical perfection
๐ง๐ต๐ฒ ๐ฏ๐ฟ๐๐๐ฎ๐น ๐๐ฟ๐๐๐ต:
If you're still spending 80% of your time on reporting, you're already obsolete.
The future belongs to finance professionals who:
โข Build capabilities, not just endless spreadsheets.
โข Influence decisions, not just provide data dumps.
โข Spot patterns before they become problems โ and act on them.
What's your finance team's split between reporting the past and shaping the future?
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