Anna Cabrera

“There were two sets of virtues, the résumé virtues and the eulogy virtues. The résumé virtues are the skills you bring to the marketplace. The eulogy virtues are the ones that are talked about at your funeral.“

I came across this online recently, led to it by the unmatched Danielle Robay. David Brooks wrote that while he feels as though he's reached a satisfying level of career success, what he's not accomplished quite yet is something he has seen in a special few: depth of character, peacefulness, mastery of a state that permits one to radiate a kind of inner light wherever they go.

These are the souls who make you feel beautiful anytime you cross their paths. These are the folks who are deeply generous, genuinely good, and actually, truly, wholly make the world a better place -- no matter their pasts, their misdeeds, and mistakes, they learned to ascend.

We spend so much time trying to rise in ways proven through physical, tangible ways: swelling bank accounts, the experience categories of our CVs, and the material things we amass.

I don't dismiss the desire to grow for the purposes of professional development; there can be joy in that. But for transcendence and incandescence -- to be authentically joyful, to feel free, to make life a little brighter for everyone we come across and to have that light reflect back on ourselves -- perhaps there should be a little more nurturing of our eulogy virtues rather than those in our resumes, the things we hope people remember and honor when we pass.

✍🏼

My name is Anna Cabrera, and I help business owners and individuals build relationships through the power of #storytelling.

#contentwriter #copywriter #ghostwriter #copywritingcoach

On New Year’s Day last year, I resolved to be aware of everything in my life that deserved to be celebrated: the big wins, the small things, and everything in between.

This kind of resolution seemed easier to keep than having specific targets — like how some might aim to make a certain amount by year end, lose so many pounds, or quit something by some date — and it was. It meant to support my awareness of all the good that already is, which is such a joy and so effortless to do.

I don’t know how I didn’t realize from the start that it worked because it was never a resolution — it was simply intention.

It was intentionally acknowledging when I needed to applaud me when no one else would, of intentionally cheering on a peer or a friend who needed the reminder of how far they’d come. It was about praise without pause.

Intention. Not resolution.

For 2023, I’d like to keep that going.

🥰To continue to find joy in the little things.

🌻To connect with nature more and on a daily basis.

🪴To embrace slow living.

🌹To romanticize life with joyful, empowered, main character energy.

☯️To welcome contrast, knowing that rejection is redirection, and acceptance propels while disappointment stalls.

💚To always, always, practice gratitude consciously, routinely, and genuinely.

May this be the year you fall in love with your life, just as it is, just as you are. May this be the year all your desires — or something better — take form.

Intend it. Will it. Work for it. And live it well.

Happy New Year.

#annawrites #contentwriter #copywriter #contentmarketer

Do you know when to say no? Have you, like me, had to learn how?



While some of us struggle with saying yes -- yes, I want to try zip lining, sure, I'd love to try your new ghost pepper sauce -- some of us have a harder time saying no.

No, I'd rather not attend that costume party, but thank you...

No, unfortunately my schedule is too full to take on another project, but I'm honored you would ask...

No, I'll pass on that steamed duck embryo, but I'd love the purple ice cream... (my fellow Filipinos, you know what I'm talking about)

What I've learned is that declining isn't bad. It's not mean. Depending on delivery, saying no doesn't have to mean the end of opportunity, the end of a friendship, the end of anything.

While 'yes' certainly can, in some situations, open us up to more challenges and adventures, knowing when to say no can help with life navigation too -- when too much is too much, when we can honor what we need rather than what another person wants, and what is more meaningful to us in the moment.

#annawrites #copywriter #contentwriter