Daniel Bustamante 🥷🏻

I was going to charge $149 for this mini-course.

But f*ck it, I'll give it away for free:

See, I've audited 100+ newsletters.

And the biggest problem I always see?

Their landing page suck.

So I created this mini-course to help you:

• Nail your newsletter value prop
• Brainstorm an A+ newsletter name
• Write all of your landing page copy
• Build a high-converting landing page
• And grow your email list 2-3x faster

All in 90 minutes or less.

It includes:

🤖 3 AI prompts
🎨 1 landing page template
📚 And a 15-page walkthrough guide

Full transparency: I orignally created this mini-course for a challenge I'm launching next month.

But after testing the templates, I thought they were too good to not share them.

So for the next 2 days, I'm giving them away for free.

Just comment "lp" and I'll send you a copy.

PS - If you're thinking of launching a newsletter, this is perfect because it will help you build a compelling landing page from the start.

And if you already have one, this could still help you revamp/overhaul your existing landing page so you can grow faster.

PPS - If we are not connected yet, please send me a connection request so I can DM you.

Here's a stupid simple (but crazy effective) email idea you can try this week:

I call it "The Referral Bounty" Email.

Here's how it works:

- Describe your dream client in 2-3 bullets
- Ask if anyone knows someone who fits
- Offer a cash bounty if a referral joins
- Send it to your whole email list

Now, on the surface this looks like a referral ask, right?

But it's actually something much sneakier.

Lemme explain.

I asked Justin Moore 🧲 how the email performed.

His answer:

- 100+ replies
- A ton of unconverted referrals
- AND a ton of hot leads who didn't refer anyone but were interested themselves

That's right - some people didn't send him a referral but instead they raised their *own* hand.

Here's why:

When you describe your ideal client that precisely, some people read it and think to themselves...

"Wait. That's me."

They don't know anyone who fits the criteria - but THEY do. And now they're curious.

So instead of pitching, you get people to self-select.

That's the magic. You're not selling anything. You're just describing exactly who you help, and letting the right people out themselves.

Give it a try and lmk how it goes.

PS - I'm thinking of starting a new series breaking down interesting/unique emails I see in my inbox every week. Should I go for it? Lemme know in the comments!

PPS - Shoutout Justin for the idea + that great subject line, too!

I charge $5,000 to implement this system for my clients. But f*ck it - I’ll give you all my prompts & templates for free (as an early Xmas present)...

Here’s the deal:

A welcome sequence is one of the most important parts of every newsletter's sign-up flow.

Why?

Because by having this sequence in place, you can:

• Accelerate the "trust building" process
• Get new email subs engaged from the get-go
• And turn them into paying customers faster

Yet, most creators and businesses don't have one.

(And even when they do, it usually sucks.)

NO BUENO.

So I created a free mini-course showing you how to create your own newsletter welcome sequence in less than 90 mins.

It includes:

• 5 email examples
• 5 email templates
• And a mega-prompt to write the emails 10x faster (without losing your voice)

Want access?

Comment the word “welcome” & I’ll send you the link to get access ASAP.

You don’t need to be creative to get leads on LinkedIn.

All you need to do:

Find what’s already working and do your own version of it.

So this week, I spent 5 hours finding and breaking down the 10 most viral LinkedIn lead magnet posts from this month (May):

- 1st post: 3,624 comments
- 2nd post: 2,355 comments
- 3rd post: 1,527 comments
- 4th post: 2,125 comments
- 5th post: 7,972 comments
- 6th post: 3,352 comments
- 7th post: 3,115 comments
- 8th post: 1,609 comments
- 9th post: 3,154 comments
- 10th post: 2,934 comments

Total: 33,767 comments

And before you ask, no - these comments aren’t vanity metrics. If you follow through, you can literally turn them into hundreds, if not thousands, of email subscribers and leads.

I know because I’ve used this exact same strategy to build a 12,000-person newsletter.

So I put together a swipe file with each of these examples, plus a template to replicate the angle behind every one of these proven posts.

If you’re tired of not getting leads from LinkedIn, comment “swipe” and I’ll send you the whole thing.

There's a way to get free distribution for newsletters you already wrote. And most creators are sleeping on it:

Every newsletter you send has the same lifecycle.

- You write it
- You send it
- People read it (hopefully!)

And then it's gone.

It sits in an inbox for about 48 hours and then it's gone forever.

Meanwhile there's a platform that will give that same email a feed, an audience, and the easiest email capture on the internet.

That platform is Substack.

And no, I'm not telling you to start a Substack newsletter btw.

That's the thing that stops most people. They hear "Substack" and think "great, now I have a second newsletter to write."

You're not writing anything new. Here's what you want to do instead:

1/ Create a shell Substack

You technically make a Substack newsletter. But you never send from it.

It's a just containers for you to archive and upload all of your emails.

2/ Upload the newsletters you already wrote

The valuable ones, of course. Not your sales emails.

Add a title, add an image, and boom - the email is live.

Only takes a few minutes, especially if you create a system for all of this.

3/ Let the feed do the work

This is what people miss. Substack isn't just a newsletter platform anymore.

It's a social platform that happens to host newsletters.

Your post can show up in the feed. That's distribution you weren't getting when you just send your emails using your regular ESP.

4/ Capture + migrate

On LinkedIn, X, or Instagram, you fight for the click, then the landing page, then the opt-in.

That's 3 steps to get an email.

On Substack, someone taps "subscribe" directly from the feed and you have their email address.

Literally one tap.

Then you move those subscribers to your real ESP, where the rest of your machine already lives.

And that's the whole move.

Your newsletters stop dying in the inbox.

And your list grows from a channel you weren't even using.

Hope it's helpful!

PS - I put together the full Substack shell setup (how to structure it, what to upload, and how to migrate subscribers to your main list automatically). Comment "shell" and I'll send it your way.

You don't need to spend hours writing every newsletter. This format actually takes 15 minutes and works great:

I call this format the "Weekly Roundup Email."

Here's how it works:

Every Sunday or Monday, you send a quick email (200-300 words max) curating your best social content from the past week.

That's it.

Super simple, but the benefits are massive:

• Double distribution on existing content
• Keep your email list engaged effortlessly
• Maintain consistent sending frequency
• Ensure subscribers see your best work

The other nice thing?

You can take advantage of this format whether you're already publishing a newsletter each week or not!

For example:

If you haven't started sending a newsletter yet, this is the lowest-friction way to begin.

No pressure to create original content - just package what you're already doing/posting on social.

And if you're already sending a weekly newsletter?

This becomes a simple second touch point that provides extra value while extending your content's lifespan.

Here's how to create one in 15 minutes:

1. Review your social posts from the past week
2. Select 3-5 of your best performing or most valuable pieces
3. Write a 1-2 sentence intro for each one
4. Add a brief personal note at the beginning
5. Send!

Ready to give it a try?

Comment "roundup" below and I'll DM you a quick guide + my templates & AI prompts to do this in 10-15 mins per week.

My 2026 goal -> growing my agency to $1M ARR (while staying as lean as possible). Here are 6 Claude Skills I'm using to make it happen:

1/ Content Planning

Every month, I feed Claude my journal entries, to-do lists, LinkedIn analytics, and sales call transcripts.

It then generates 40+ content ideas organized by topic and format.

What used to take me 2-3 hours now takes about 20 minutes.

2/ Pre-Sales Call Prep

Before every discovery call, I run a skill that researches the prospect and creates a one-pager with:

- Background on their business
- Potential challenges & pain points
- Which of our offers makes the most sense to pitch

I walk into every call prepared instead of winging it.

3/ Proposal Creation

After a sales call, I feed Claude the call transcript.

It pulls all the context it needs, then creates a fully formatted proposal that breaks down:

- Scope
- Deliverables
- Pricing
- Strategy

What used to take me 45-60 minutes now takes about 5.

4/ Writer Briefs

Every time we onboard a new client, our writers need a detailed brief covering voice, tone, audience, content strategy, and reference materials.

I built a skill that creates comprehensive writer briefs after asking me a few clarifying questions.

This alone has saved me hours every single week.

5/ Lead Magnet Creation

I built an entire Lead Magnet Skills Pack - a collection of skills that help me:

- Brainstorm lead magnet ideas
- Write landing page copy
- Write viral giveaway posts
- Design mockups

I used to spend days building a single lead magnet. Now I can go from idea to launch in a few hours.

6/ Client Portal Creation

For every new client, we create a Notion hub that outlines every stage of the project with checklists, timelines, and a repository for all deliverables.

I built a skill that generates this entire portal directly in Notion after asking me a few clarifying questions.

No more copy-pasting templates and manually filling everything in.

The bottom line:

Claude Skills have become the backbone of how I run my agency.

And the best part? You don't need to be technical to build them. If you can write a clear set of instructions, you can build a skill.

PS - I built a Lead Magnet Skills Pack with all the skills I use to go from idea to launch in a few hours. Comment "skills" and I'll send it your way.

This AI prompt saves you time & makes you money by rewriting your emails with a powerful copywriting framework from Alex Hormozi:

Let's face it:

Most email copy sucks.

And the problem is almost always the same:

The emails lack "emotional specificity."

They don't trigger any emotions or desires.

But that's where Hormozi's framework comes in.

The framework is called The Pain Is The Pitch.

And the idea is simple:

You want your copy to describe the moments when your ideal customers experience pain as specifically and tangibly as possible.

Because...

"If you can articulate the pain a prospect is feeling accurately, they will almost always buy what you are offering."

Now, instead of spending hours doing that manually (or spending thousands on a good copywriter), you can use this prompt (copy/paste it):

## Role/Objective

You are an expert email marketer & direct response copywriter, who's familiar with Alex Hormozi's "Pain is the Pitch" framework to transform vague, generic copy into vivid, specific, and emotionally resonant messaging that deeply connects with the reader.

## Context

Your goal is to rewrite a given sales, marketing, or promotional email by identifying sections that are vague or lack emotional depth and then providing more specific, tangible rewrites.

## Instructions

You're going to:

• Identify parts of the original copy that are too general or vague.

• Suggest 3 specific, emotionally engaging rewrites for each identified section.

## Examples

Vague: "Improve your confidence."
Specific: "Feel so confident that you'll look forward to speaking up in meetings and sharing your ideas."

Vague: "Save money."
Specific: "Cut your monthly expenses by 20% and finally afford that dream vacation."

## Final Guidelines

Prioritize adding emotional resonance to the copy so that it deeply connects with the reader's feelings and desires.

Use the provided examples as a reference to understand the difference between vague and specific copy.

Ensure that each rewrite is not only detailed but also aligns with the core message and goals of the original email.

## Input

[Provide the original email copy that you would like to rewrite, along with any specific goals or target audience details that should be considered.]

PS - Want a similar prompt to improve your landing pages?

Comment "landing" & I'll DM you a free copy.