Jordan Schwarzenberger

Look at this *successful* email sent to Snapchat's CEO by a teenager.

THIS is how you ask a busy person for an opportunity! 💫

This is the CHEAPEST 2 bed house on Rightmove within 10 miles of Manchester.

Let’s break it down for a new family:

- Car £150
- Rent £750
- Water £30
- Food £500
- Internet £20
- Energy £200
- Phone bills £30
- Council tax £115
- Car insurance £100
- Car maintenance £50
- Fuel £50 absolute minimum

And let’s say bare minimum additional life expenses (toiletries, a couple of subscriptions, train travel, saving for a yearly holiday, rainy day expenses) come to £500.

You’re looking at £2,495.

In order to earn that £2,495 take home per month your salary has to be £37,000.

And what is the average UK salary?

£33,000.

When people talk about the cost of living crisis…

THIS right here is what they mean.

It means the MOST affordable lifestyles cannot even be afforded by average earners.

And we wonder why so many young people are moving abroad to SE Asia, Dubai, etc for opportunities?

Complete madness.

Start of this post CC’d from Twitter.

My mind is blown 🤯

→ £4.7m raised, all profits to charity
→ 90k in a SOLD OUT Wembley
→ 2.5m+ concurrent viewers
→ 14m views and counting

Congrats to everyone involved

Thank you all ❤️

2025 will be the end of the influencer…

This industry never stays still for long, but I feel like we’re on the cusp of a huge shift – here are my top predictions for the year ahead:

→ creator branded products are OUT
→ follower count will become meaningless
→ authentic video creativity > old formats

Anything I’ve missed? 👇

The Sidemen X Revolut partnership is making waves 🌊

Since the launch...

Revolut shot up to no.4 in the app chart (their highest ever placement) and stole the top spot in the finance category 🔥🔥

It's already their no.1 creator partnership to date - the numbers don't lie 👀

The launch video also got 650K+ views and 155K+ likes on IG.

Already an amazing set of results 📈

Everyone is buzzing!

The boys and Nik Storonsky, CEO and Founder of Revolut 👇🏼

#creatoreconomy #collab

For those that still think “it’s just a bunch of YouTubers” 🙄

You couldn’t be more wrong….

We’ve all seen the insane numbers by now 
→ 90,000 people at Wembley
→ 2.5 million watching live 
→ £4.7 million raised, all profits to charity

But these numbers don't just happen 
They’re years in the making 
With hundreds of INSANELY talented people working together to make it all happen

So, for those that still don’t get it…

Here’s how you make an event like this happen - and why it’s so successful

1. It takes a village 
→ Upload Agency, Sidemen Entertainment, Arcade, After Party Studios and sooo many others made this event possible
→ 100’s of Wembley staff and security ensuring the event ran smoothly 
→ the team behind the scenes are the best in the world at what they do

2. You can’t rush greatness
→ This is the 6th Charity Match since the first in in 2016 
→ each iteration getting bigger and better than the last
→ learning and building upon each one

3. Creators are THE culture 
→ Nothing comes close in terms of connection, nostalgia & energy
→ I’ve never heard a stadium so loud for the ‘smallest’ of moments 
→ Traditional celebs don’t get this sort of treatment anymore

4. Sport must embrace entertainment 
→ Not just competing with other sports for audience, competing with EVERYTHING 
→ Creators are pressuring the traditional, conservative industry to make a change
→ MUST embrace personalities

5. The brands get it now 
→ They see the opportunity
→ They’re onboard and investing heavily - and this is just the beginning
→ FootAslyum, Visit Qatar, Adidas, Fotmob, Trainline, YouTube & more backed this game

6. Community is EVERYTHING 
→ Sidemen community has been built for over 10 years 
→ This is what makes the stories that much more special 
→ Nothing compares to the connection that brings

7. YouTube is the cornerstone 
→ 500k waiting in the lobby pre-stream
→ 2.5m concurrent viewers 
→ Where else is that happening online??

I can’t explain how proud I am of the whole team behind the scenes for making this event the success that it was

Congrats to everyone
History was well and truly made 🫡

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BONUS:
For those that want to hear me yap about each of these points ↑ and the charity match of the whole 
I’ve made my (normally member-exclusive) podcast available to EVERYONE this week

Check it out in the comments below ↓