The opener gets you 30 seconds.
These 5 sentences get you the meeting:
Most cold call advice stops at the opener.
But the next 60 seconds decide if you book or get hung up on.
Here are 5 word-for-word sentences for every stage after the opener:
1. The transition.
After they give you permission to talk.
Say: "I'll keep this short. I noticed [specific thing about their company] and wanted to ask you a quick question about it."
2. The reason for calling.
One sentence. Specific to them.
Say: "I work with [similar companies] who were struggling with [specific problem]. Wanted to see if that's on your radar too."
3. The first question.
Don't pitch. Ask.
Say: "How are you currently handling [the problem you just mentioned]?"
Then shut up. If they start talking, you're in.
4. The value drop.
After they answer, connect it to someone like them.
Say: "That's exactly what [similar company] was dealing with. They [specific result] in [timeframe]. Might be worth a quick chat to see if we can do the same."
5. The close.
Don't say "I'll send you some info." Give them two times.
Say: "I've got Thursday at 2 or Friday at 10. Which works better?"
The opener is 10% of the call.
These 5 sentences are the other 90%.
Save this for your next call block, and repost if you know a rep who needs it.
What's your go-to question on every sales call?
---
P.S. Take the free 2-minute scorecard that tells you EXACTLY how to book more meetings from cold calls:
https://lnkd.in/dcBCCvMh
These 5 sentences get you the meeting:
Most cold call advice stops at the opener.
But the next 60 seconds decide if you book or get hung up on.
Here are 5 word-for-word sentences for every stage after the opener:
1. The transition.
After they give you permission to talk.
Say: "I'll keep this short. I noticed [specific thing about their company] and wanted to ask you a quick question about it."
2. The reason for calling.
One sentence. Specific to them.
Say: "I work with [similar companies] who were struggling with [specific problem]. Wanted to see if that's on your radar too."
3. The first question.
Don't pitch. Ask.
Say: "How are you currently handling [the problem you just mentioned]?"
Then shut up. If they start talking, you're in.
4. The value drop.
After they answer, connect it to someone like them.
Say: "That's exactly what [similar company] was dealing with. They [specific result] in [timeframe]. Might be worth a quick chat to see if we can do the same."
5. The close.
Don't say "I'll send you some info." Give them two times.
Say: "I've got Thursday at 2 or Friday at 10. Which works better?"
The opener is 10% of the call.
These 5 sentences are the other 90%.
Save this for your next call block, and repost if you know a rep who needs it.
What's your go-to question on every sales call?
---
P.S. Take the free 2-minute scorecard that tells you EXACTLY how to book more meetings from cold calls:
https://lnkd.in/dcBCCvMh
