How to Make Your LinkedIn Profile Stand Out to Recruiters.
According to LinkedIn, 93% of recruiters use LinkedIn to source candidates and yet, amazingly, only 50% of users have a 100% complete profile (All-Star).Ā If you do not have a strong profile,Ā you simplyĀ may not show up in recruiter searches,Ā which means that you couldĀ miss outĀ on an exciting new opportunity.Ā
Therefore, let me share how to make your LinkedIn stand outĀ and catch attention from recruiters, hiring managers, and anyone else you want to network with.
1. Invest in a great headshot
Our headshot is one of the first thing people see in the search result, when we make a post and when we comment on other post. A good profile picture should be clearly visible, plain/blurred background, smiling and make sure your face including shoulders takes up 60% of the frame.
2. Write a descriptive headline that shows your value
Recruiters are looking for skills and experience not unemployed people. So, don't put āLooking for new opportunitiesā in your headline. Instead, list down keyword/phrase for the type of job you want, show your skills/expertise and arrange them based on your priority.
3. Make your LinkedIn content easy to read and skimmable
Recruiters typically mover very quickly through LinkedIn and they will unlikely to read a giant paragraph. So, use bullets, keep your paragraph short and well-spaced.
4. Engage and be active
In order for our profile to be seen by recruiters, you need to also be active on the platform. Ask or answer questions, comment on other people's post, share articles, get connected and post something valuable. This will help your photo and headline are getting seen and that's how your profile will be clicked.
5. Know your audience when writing on LinkedIn
Always think about what readers want. This is why some posts have more engagement that the others. If you want to get noticed by recruiters, create avatar that are similar to them and do research to identify what kind of topics they love to read on LinkedIn. You can stalk them by looking at their āAll activitiesā section.
Hope it helps and happy Monday!
Credit: CareerSideKick
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