Two weeks, two events, and one clear message.
Just wrapped MBA and Sales Mastery back-to-back, and the pulse of the industry is TRANSFORMING.
The energy I felt in every conversation? Unlearn and learn.
Here are my key takeaways:
ā **AI is no longer optional; it's the baseline. 82% of homebuyers are using AI as part of their home search (ChatGPT at 67%, Gemini at 54%). If buyers are asking AI first, mortgage professionals must answer back with precision, speed, and clarity. The loan officers winning today are using AI to amplify their humanity, not replace it.
ā Profitability lives at the point of credit. Every executive I spoke with understands this: the moment you pull credit is your biggest conversion opportunity. When you turn that moment into an advice-driven conversation with side-by-side comparisons, you increase credit-to-close ratios, reduce rate concessions, and improve loan officer adoption. That's where Mortgage Coach NextGen is changing the game.
ā Uncommon LO is resonating. We crossed 500 followers in 2 weeks, and managers are already integrating the content into their sales meetings. One-minute lessons. Real scripts from top producers. Strategies that help loan officers close an extra loan per month and win extra realtor meetings. This is the new training standard.
ā Sales Mastery matters more than ever. 32 years of turning loan officers from amateurs into professionals. With the AI and digital shift era we're entering, having a place where growth-minded professionals gather to learn, unlearn, and level up has never been more critical.
Sean Herrero, Jeremy Forcier, and Justin Padron - We delivered a 50-minute experience (not a panel) at MBA on what's required to win right now: mindset AND tactics. They epitomized the Uncommon LO code.
Every manager and executive who stopped me to talk about how they're using Mortgage Coach NextGen and Uncommon LO with their teams. Your feedback drives everything we build.
The message is clear:
Technology isn't just changing our industry. The Uncommon LO is LEADING that change.
Let's go! šŖ
#MBA #SalesMastery #UncommonLO #MortgageCoach #MortgageCoachNextGen #AI #BeTheChange
Just wrapped MBA and Sales Mastery back-to-back, and the pulse of the industry is TRANSFORMING.
The energy I felt in every conversation? Unlearn and learn.
Here are my key takeaways:
ā **AI is no longer optional; it's the baseline. 82% of homebuyers are using AI as part of their home search (ChatGPT at 67%, Gemini at 54%). If buyers are asking AI first, mortgage professionals must answer back with precision, speed, and clarity. The loan officers winning today are using AI to amplify their humanity, not replace it.
ā Profitability lives at the point of credit. Every executive I spoke with understands this: the moment you pull credit is your biggest conversion opportunity. When you turn that moment into an advice-driven conversation with side-by-side comparisons, you increase credit-to-close ratios, reduce rate concessions, and improve loan officer adoption. That's where Mortgage Coach NextGen is changing the game.
ā Uncommon LO is resonating. We crossed 500 followers in 2 weeks, and managers are already integrating the content into their sales meetings. One-minute lessons. Real scripts from top producers. Strategies that help loan officers close an extra loan per month and win extra realtor meetings. This is the new training standard.
ā Sales Mastery matters more than ever. 32 years of turning loan officers from amateurs into professionals. With the AI and digital shift era we're entering, having a place where growth-minded professionals gather to learn, unlearn, and level up has never been more critical.
Sean Herrero, Jeremy Forcier, and Justin Padron - We delivered a 50-minute experience (not a panel) at MBA on what's required to win right now: mindset AND tactics. They epitomized the Uncommon LO code.
Every manager and executive who stopped me to talk about how they're using Mortgage Coach NextGen and Uncommon LO with their teams. Your feedback drives everything we build.
The message is clear:
Technology isn't just changing our industry. The Uncommon LO is LEADING that change.
Let's go! šŖ
#MBA #SalesMastery #UncommonLO #MortgageCoach #MortgageCoachNextGen #AI #BeTheChange