Lara Acosta

How to thrive as a female entrepreneur:

Remove the ‘female’.

You’re an entrepreneur.

You’re a founder.

You’re a CEO.

Stop boxing yourself in with gendered phrases.

Your obsession with them is preventing you from getting the things you want.

Stop limiting your potential.

Love, Lara - the entrepreneur.

LinkedIn has changed (and small creators are winning)

You don't need to be an 'expert' to stand out.
You don't need to have 1000s of followers go viral.
You don't need to create boring content to get clients.

Welcome to the 'golden' era of LinkedIn.

Because it's still early.
Out of the 1B users only 1% post weekly.

Low supply, high demand.

And if you know 1 thing better than 99% of people.

You will win.

1. Use LinkedIn video to get more impressions.
↳ Full breakdown here: https://lnkd.in/eYAgdUZy

2. Storytell every single week to build your brand
↳ Use the SLAY framework to write faster

3. Post educational breakdowns 2x a week
↳ Show the pain, why it needs fixing and your solution

And always, and I mean always use visual elements.

Photos, videos, infographics or carousels. They all work.
Use the one that works best for you. Not anyone else.

LinkedIn's golden era isn't just about video.

It's the opportunity of it being so underrated.

No more job applications, start conversations instead.

Repost this ♻️ if you want more breakdowns like this!

P.S. I'm doing my first-ever black Friday offer... who's excited?

I flew 2,000 miles to meet a community member.

(Hand delivered a $1,000 payout to him too).

When I met Harry, he was still in his 9-5.
Fast forward to today, he runs his own agency.

365 days, 411 linkedin posts and 10+ clients made.

Harry went all in on his personal brand.
And it started with Literally LinkedIn (LA now).

1. In our first 8 weeks he found his unfair advantage
2. The next 6 months he found his own business model
3. A year later he scaled that up to $30k+

Hired his brother, has location and time freedom.

But to me most importantly? He's happy.

Money is great but purpose is always better.
And building a personal brand allows you to find it.

Grateful to have met Harry and be part of this journey.

Join 600+ members inside Literally Academy:
Get 4+ FREE bonuses (available until dec 3rd!)

Enroll here → https://lnkd.in/e4RKsGx9

PS: I couldn't bring 1k in cash, so a paypal payment had to do it (he saw it happen so it counts okay!) 😅

My first post went viral, but I almost didn't post it.

I felt insecure, didn't feel 'qualified' enough.
I was skeptical about LinkedIn working for me.

But in May 2022, I pressed post.

24hrs later the post had 4k likes.
Gained thousands of followers too.
Made my first $10,000 a few months later.

My biggest insecurity became my biggest asset.

The thing holding you back isn't skill my friend. It's fear.

Your fear of being seen.
Your fear of being imperfect.
Your fear of being an expert.

But that is your biggest asset.

Perfection is overrated, connection isn't.

This is your reminder to post that post in your drafts.

There's thousands of dollars stored in them.

Love, Lara.

If you want to start making 6-figures from LinkedIn and having me teach you exactly how I did it without sending a single DM... Check out my new monetisation programme  https://lnkd.in/e2Br4TTK

I just mapped out your next 365 days of LinkedIn growth:

(Save this so you can use it later)

If you want to:

Grow by +50k every year.
Make at least $100,000 from LinkedIn.
Become an authority in your space.

Follow this simple strategy for the next 365 days.

Your commitments:

1. At least 3x posts a week
2. Commenting for 60 mins a day
3. Commiting to consistent outstanding content.

The strategy:

1. Find trending topics you can use for your brand
2. Reverse-engineer viral content on your feed
3. Create versions of it for the first 3 months
4. Take the best 10-15 performing ones
5. Recreate that for every new post

The growth accelerator method:

1. Use any social proof you have in 80% of your posts.
↳ “After working with fortune 500 companies...“
↳ “I've built a $5k/mo business doing this...“
↳ “I just had a call with my dream client...“

This is how you build authority faster.

2. Have a signature style for your content:
↳ Could be posting photos of you in the same place
↳ Could be carousels with the same cover every time.
↳ Could be a twitter screenshot with a polarsing hook.

You want people to know it's you before reading your name on their feed. Repetition = memorability.


3. Algorithm proofing and content fly-wheel:
↳ You have a style of content that works.
↳ People know you before reading your name
↳ You repeat that format every week

For me it's storytelling and twitter screenshot style posts with a broad lesson. Been doing this for 3 years.

Bonus hack: Use trend-jacking to boost your followers.

Find the viral topics across content and implement it into your content immediately.

AI agents just came out? Talk about how you can implement them into your niche.

Nike just released a new marketing stunt? Talk about how you'd do the same for your business.

The algorithm is crazy? Talk about how you're going to beat it this 2025.

This sounds simple, and it is.

Stick to this for 365 days and watch your life change.

This is the ultimate blueprint, but only a few will follow it.

Repost this ♻️ so everyone can see it!

Want me to help you build your 365-day strategy? Something is coming...  https://lnkd.in/eC_ds6Pn

How I hacked my way into the top 1%

(This simple tip changed my life)

Turn your life into a video game.

- Choose your character
- Stack high ROI skills
- Collect knowledge
- Build your network
- Learn the rules
- Start winning
- Level up

Build momentum through gamification.

Create a character that can win.

You’ll only lose if you quit.

P.S. Repost this to help someone level up 👾♻️

I'm one of the fastest-growing LinkedIn creators in 2024.

But in 2022, I was 'just another face'. Here's the secret.

The 'Monk Mode' Protocol.

See, everyone wants to be successful.
But only few do whatever it takes to get there.

In 2022, I deleted all social media including Linkedin.

I committed to reading 52 books in 52 weeks.
I started 4+ new 'businesses' that failed, miserably.

But I didn't quit. Every new 'try' taught me a new skill.

The failures gave me a purpose to start winning.

My advice to anyone who wants to try this?

Obsess and learn to write - practice daily. Here's how:

1. Send 10 outbound emails every single day.
2. Re-write your 'offer' until you get a reply.
3. Stack skills. Sales, writing, growth... etc!

It's boring, but those 3 actions made me 6-figures.

You don't lack talent, you lack focus.

PS: ♻️ Repost if you want to inspire others

Want to lock-in and write?

Grab my free templates here: https://lnkd.in/eKHnMNzV

Just crossed 100,000 on LinkedIn.

2 years ago, I had 0 followers, 0 connection, 0 posts.

Over the last several months I've:

- Grown an audience of amazing people
- Built my entire first business on LinkedIn
- Made it into Forbes, saw my dreams come true

But I didn't do it alone.

Out of the many perks of building personal brand...
My network will always be the greatest one.

Today, I want to celebrate the 11 people that made all of this happen for me.

Charles: The best writing account, a true elite marketer
Shoaib: The first ever person on my swipe file, grateful
Jake: Sprints, reverse engineering and content genius
Jasmin Alić : The greatest marketer of all time, period
Izzy Prior: Took me under her wing as a newbie on LI
Matt Barker: Taught me the 101 of writing and humor
Sophie: Showed me how to actually authentic online
Richard Moore : Simplified sales and mentored me
Luke Matthews: Inspired me to tell my story, often
Ruben: Showed me that there are no limits online
Tasleem: Been supporting me from literal day 1!!

I came to LinkedIn for the limitless possibilities.
But I stayed because of its community.

Damn, I'm lucky and so are you. Here's a gift:

I filmed a 60 minute networking masterclass, it has all the secrets I used to build my dream network.

Comment + repost if you want to win (deadline 19/12).

Networking changed my life, lets change yours.

PS ♻️ REPOST if you love any of the people on this list..

I don't celebrate my success. Haven't for a while.

It reminds me of all the friends I lost.

Or the reminder of how quiet my friends became when I shared my success with them. The silence was loud.

Turns out people love cheering for the underdog.
Until they start winning.

Thing is, I've always clapped the loudest.

Even when I was broke.
Even when I was unemployed.
Even when I was slighly jealous.

I always knew there was space for me at the top.

So I stopped sharing my wins.

Because instead of congratulations, I get:

You got lucky.
You're a pretty girl, it's easy.
You probably cheated the algorithm.

Built privately instead. Shared updates with a few.

Grew without the praise. Learnt to expect none.
In 3 years I've built something that could take 10.

Sometimes I wish i had more people to share it with.

But I'm thankful to the strangers on the internet who cheer loud for me when others don't.

Thank you.

And to the entrepreneur who feel like this...

Don't let it stop you. Let it drive you.

Because if you stop, the win.

I believe in you.

Love, Lara

A powerful lesson I learned from my mum.

1. “Shut up and do the work”

LinkedIn wins on announcement culture. But at home?

We thrive on QUIET culture 😂

Look, I've been b̶u̶i̶l̶d̶i̶n̶g̶ ̶announcing in public over the last 5 years. The “coming soon stay tuned..“ type.

Turns out, the more I announced the less I took action.

So this year, I:

1. Put my head down
2. Kept quiet, listened and observed
3. Had goals and only shared them with mentors
4. Stopped sharing my plans, started showing my wins

Announcing what I wanted to do felt nice.
Hearing the “I'm proud of you for doing it“ feels nicer.

So to my mum, thank you for calling me out on my BS.
Turns out your motherly wisdom helped me grow fast.

And to whoever is reading this:

Stop competing against others; compete against yourself. When it's you vs you, you'll always win!

PS: Have you posted a “so happy to announce that...“ post on LinkedIn?

---

Liked this? join my newsletter. I write the coolest ones around.
Short, fluff-free, value-packed, and honestly, kinda fun.

↳ https://lnkd.in/ebm8NkdU

This is exactly how I built a $1M+ personal brand.

I just made a full breakdown for my exclusive clients.
But for the next 42hrs you can get it for FREE.

→ https://lnkd.in/eP6AT4by

For the first time ever, I broke down my “4-Step Influence System“ into depth so you can copy it.

→ Finding 4 topics to make you go viral.
→ Mastering content-market fit with examples.
→ A Plug and Play content system for you to use now
→ Content to go viral and sales organically + frameworks

People paid over $4k+ to see this last month.

But it's FREE for you for the next 42hrs.

Want access?

Grab it for free here:  https://lnkd.in/eP6AT4by

I posted my first LinkedIn post 3 years ago.

It went viral and it changed my life forever.
But I nearly didn't post it. I'd avoided it for months.

So, I clicked post. Shut my laptop. Went to the gym.

24hrs later the post had 2k likes and 100k impressions.
Today it is still one of my most viral posts.

And a constant reminder to just go for it.

Without a perfect picture or a perfect hook.
Without a crazy rich network or $10M business.

Because if you never try, you'll never know.

To celebrate my LinkedIn birthday, I want to thank you.

If you've been here since that post.
If you've been here during the agency times.
If you just got here and have no idea who I am.

Thank you for giving me your time anyway.

I'll save my re-introduction post for another day.
But... I want to challenge you to do one.

(I'm giving away $1,000 to 1 person who nails it).

To enter this challenge follow these rules:

1. Re-introduce yourself using proven formats
2. Like and repost this post so I know you're in
3. Use a good photo so it performs well
4. Tag me in the comments so I see it

My intro post changed my life, I hope it changes yours.

Closing entry June 1st. Good luck.

I've deliberately stopped focusing on follower growth.

LinkedIn has changed (to benefit small creators).

Here's the 1 unbeatable hack you need to use:

Focus on positioning content over viral content.
Make yourself be seen as the authority in the space.

1. Post case study carousels to attract clients.

They show competence, especially if the carousel is high quality. Look at people like me or Jake Ward.

2. Post photos of you speaking to signal authority.

Your ideal clients and followers need a reason beyond your words to trust you. Photos 'doing the thing' work.

3. Get yourself featured wherever you can.

Official publications whether its Forbes or niche websites like Favikon, Semrush and so on matter.

Stack 1 by 1 until you are able to get the bigger well known ones and stack them all as proof.

Bonus: Go to in person events. Build a community offline. It is beyond important for people to see you.

I used to travel 6hrs to be at these, its paid off. A lot.

Don't focus on follower growth, focus on visibility.
Be everywhere. Or at least, try.

P.S. I've applied every single one have you seen?

Repost ♻️ this for others to win too!

They laughed at me, now they celebrate me.

I've shared my bullying story before...

Mocked for being different.
Tied up to poles and left alone.
Harassed because of my hair and skin color.

But what I don't share is how those bullies over time have become my fans over the last few years. Funny lol.

I see some of them copying my content (in spanish).
I see many of them stalking me on social media often.

And my favorite? The teachers who told me to quit now use me as an example of success back at school.

Here's your reminder that:

First they laugh, then they copy.

Don't hide yourself.

PS: Tag a friend who needs to hear this today!

Want to beat imposter syndrome, self-doubt and build an online business?

FREE 7 day challenge → https://lnkd.in/e2cCfZeh

Stop promoting yourself, it looks desperate.

You should just be giving value.

Focus on growing your following first.

These are all the things I told myself 2 years ago.
And what I would hear from branding 'experts' too.

Then I promoted my first-ever offer publicly.

I thought that'd be it for me - my brand was done.

5 days later, I made $75k+ during that launch.

I had leads coming to me enquiring about my other offers and working with me privately.

Promoting myself publicly multiplied my reputation.

That's what a 'strong' personal brand should do for you.

Accelerate your visibility and position your brand.

Your content does the heavy lifting.
But it's on you to monetise it.

Today I'm showing you exactly how.

Join me and a special guest today at 11am EST for a free monetisation masterclass.

Sign up here → https://lnkd.in/e-TRFHXG

PS: Who do you think is the guest? Comment below!

https://lnkd.in/eSmUsGNh

I've been rejected over 200+ times, I felt unqualified.

But this 1 thing changed my entire career:

One simple story on Linkedin. My first viral post.

4,000 likes and 300,000 impressions later...

I realized I wasn't 'unqualified'.
I was looking for opportunities in the wrong place.

3 months later, I found my dream job. Working for me.

To anyone looking to build a personal brand:

Focus on your story first.

Tell people why you started and what you do.
Share your 'story' and who you are.

Educate them using you as the vehicle.

Don't tell people “how to“
Tell them “how I“

Boom 🫳🏼🎤

2 years ago, I struggled with crippling self doubt.

Then, I came across Alex Hormozi. Here's what happened since...

• Spoken on international stages without a stutter.
• Been featured in Forbes 4x times before turning 27.
• Built a 7-figure business from my uni dorm room.

But most importantly, made my family proud.

Hormozi showed me that when in doubt, I needed to double down not back down. So I built a protocol.

Whenever I felt self-doubt, I'd:

1. Understand where it's coming from
2. Prove to myself that thought is wrong
3. Do a hard thing that day to build momentum
4. Outwork everyone in whatever capacity I could
5. Repeat until self-doubt isn't even a thought

This is built after his famous quote

“You don’t become confident by shouting affirmations in the mirror, but by having a stack of undeniable proof that you are who you say you are“

Because when you believe in yourself and have proof.

No one can break you. Not even your own thoughts.

Shoutout to Alex (and leila too) for inspiring GenZs worldwide to not settle for an average life.

PS: Tag the 1 person who inspires you ❤️

Repost ♻️ if you want to inspire others.

Last week I met Iman Gadzhi, spoke at London Tech Week, and became a co-founder and investor.

But the week prior to that, I felt like an imposter.

This is entrepreneurship in a nutshell.

Nothing happens, then everything happens.

Met Iman on Monday, talked about scaling my business.
Secured the MVP for the new business on Tuesday,
Tech Week on Wednesday, spoke with industry legends.
Flew to Barcelona on Thursday for a mastermind.
Invested in a series A round (my first one!)

It's been a long-term goal to pivot out of just 'personal branding' and talk overall business and growth.

Slowly building up my credentials.
Stacking evidence and proof.
Gaining new skills.

And I'll be talking about business more, not just content.

So all this to say, thank you for being part of this journey.

For first time ever I finally feel like I'm becoming an entrepreneur. Not just a creator.

It's taken me 3 long years to finaly settle.
And to stop doubting myself.

No 'education' today - just incredibly grateful.

PS: What do you think I'm co-founding and investing in?

Repost this ♻️ if you want to know the new projects I'm working on!!

PPS: Join my newsletter with over 40k+ entrepreneurs (they hear the news first always).

Sign up here (its free) https://lnkd.in/ebm8NkdU

I don't believe in work-life balance as an entrepreneur.
I believe in seasons of deep work and deep rest.

To become a high performer, you should do both.

Months of deep focus on a project.
Weeks of deep rest to re-focus.

After building a successful career, here's how I do it:

1. Make your business (and purpose) your focus
2. Set a 60-90-day ambitious goal for it
3. Have 3x90 minute work blocks daily

Focus on that only for the next 3 months.

No distractions. No multi-tasking...

Just good ideas and immediate execution.

It's simple, but 99% of people don't do it.
It's obsessive, but all athletes do it.

So why not entrepreneurs?

Immerse yourself in your craft.

Do it for 6 weeks, watch your life change completely.

PS: If you're ready to take 6 weeks seriously and deep focus with me... I've got something for you.

Launching 05.05.25:  https://lnkd.in/eC_ds6Pn

In March I made $34k in 5 days.

Here's exactly how I did it:

1. Found 1 simple problem I could fix (writing)
2. Mapped out exactly how to fix it (strategy)
3. Systematised the process (to make it simple)
4. Filmed a mini course alongside it (quality)
5. Mapped out a 5 day launch plan (for FOMO)
6. Targeted pain points my audience has (USP)
7. Showed the results people have gotten (social proof)
8. Made the offer 'irresistible' (only $99)

Took us 7 days to go from idea to execution.

That speed led us to $34k and a near record month in combined sales from our other products and programmes.

Monetising your knowledge has never been easier.

Stop seeing it as selling courses. Sell knowledge instead.

I'm breaking this 8 step systematic process in crazy detail inside Creator Capital my new 6 week programme.

Enroll now  https://lnkd.in/e2Br4TTK.

PS: I'm giving away 3 seats inside the programme to 3 lucky people who REPOST this and comment SLAY.

Good luck.