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Matt Gray

Matt Gray

These are the best posts from Matt Gray .

29 viral posts with 89,066 likes, 9,567 comments, and 7,811 shares.
19 image posts, 8 carousel posts, 0 video posts, 2 text posts.

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9 free websites for learning new skills (that will make you unstoppable):

1. Growth Design

My favorite website to master product psychology.

• Level up your product skills
• Learn about cognitive biases
• Use psychology to build better products

2. FS Blog

Learn faster, think better, and make smart decisions.

• Train your brain
• Leverage mental models
• Master the best of what other people have already figured out

3. Dribbble

Explore the world's leading design portfolios.

• Unlimited design inspiration
• Discover amazing designers
• Search for specific animations

4. Stock Circle

See how the best investors invest.

• Follow in the footsteps of investing gurus
• Study Warren Buffett and Charlie Munger

5. Marketing Examples

The #1 marketing website on the internet.

• Better than a marketing degree
• How to grow a YouTube channel in 2022
• Step-by-step guide to landing pages that convert

6. Y Combinator

Get inspired by the top Y Combinator companies.

• Study Stripe's design
• Disect Airbnb's UX/UI
• Learn from the fastest-growing startups

7. Typeshare

Everything you need to start writing online.

• Templates so you never have to stare at a blank page
• Organize content into collections
• Powerful analytics

8. Nexttbrand

Study the most popular DTC brands in the world.

• Learn from the best brands
• Discover their business model
• Study their copywriting and value proposition

9. Review First Round

Learn more about product management, marketing, people, & culture from the best.

• Learn habits of high-impact managers
• How to become insanely well-connected
• Guidebooks for upping your management game

—

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10 YouTube channels that will teach you more in 2025 than a 4-year college degree:

1. Andrew Huberman, Ph.D.

Learn from the Professor of Neurobiology at Stanford.

Lessons:

• How to build physical endurance 
• What are the best supplements and protocols 
• How to enhance my creativity
 
2. Y-Combinator

Learn from the startup accelerator that has created 68 unicorn companies.

Lessons:

• How to get your first customer
• How to assess your co-founder
• The best ways to evaluate startup ideas

3. The Futur

The Futur teaches millions how to make a living doing what they love.

Lessons:

• How to launch a creative business 
• How to present a project / manage your clientele
• How to charge for design with value-based pricing

4. Matt Gray

My channel on how to scale your brand, community, and systems.

Lessons:

• How I work 4 hours a day
• 10 rules that'll change your life 
• 7 decisions to stop screwing yourself over

5. Alex Hormozi

The best place on the internet for business insights, breakdowns, and motivation.

Lessons:

• Recession-proof money hacks 
• Getting rich in the AI Revolution 
• How to build a $100M frozen yogurt empire

6. Codie Sanchez

The go-to place if you want to start building wealth and acquiring boring businesses.

Lessons:

• 3 business ideas that never fail
• The underrated 7-figure side hustle 
• How someone makes $12m/year cleaning crime scenes

7. MIT Open CourseWare

1000+ free courses from one of the top universities in the world.

Lessons:

• How did Chernobyl happen 
• The basics of airplane aerodynamics
• Understanding portfolio management

8. freeCodeCamp

The best online resource to learn how to code for free.

Lessons:

• Learn web development (HTML + CSS) 
• How to build a Reddit clone 
• Machine Learning for everybody

9. Modern MBA

In-depth documentaries breaking down how the biggest companies today operate.

Lessons:

• Why Airbnb can't disrupt the hotel industry 
• Why Casper & DTC companies failed 
• How Snowflake broke Warren Buffet's lifelong rule

10. Dan Koe

The journey to building successful one-person businesses and maximizing human potential.

Lessons:

• The rise of the value creator 
• How to find profitable niches 
• The roadmap of the one-person business model

—

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Want to Learn How to Go From Unknown Expert to Stand-Out Authority?

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10 of the best websites you're not using (but should be):

1. marketingexamples.com

My favorite website on the internet.

• Viral ad ideas
• Copywriting examples
• Crash courses to get press
• How to write landing pages


2. mymind.com

Curate your favorite online things for inspiration.

Save images, articles, and websites for later.

It's like bookmarks on steroids.

Save any webpage, and AI takes care of the rest.


3. https://lnkd.in/e2TPfp7a

Curated tactics, best practices, and thought leadership for entrepreneurs.

Learn from the best operators in the world.

• SEO
• Hiring
• Retention
• Marketing


4. stockcircle.com

See where the best investors in the world put their money.

• Ray Dalio
• Cathie Wood
• Warren Buffett
• Charlie Munger


5. hypefury.com

Your assistant to grow and make money from your Twitter audience.

• Create new content easily
• Grow your audience
• Scale your email list
• Make more cash


6. nexttbrand.com

Easily spot trending brands that are taking off 🚀

Be the first to know about the next big thing.

Discover the fastest-growing brands.

Thank me later.


7. https://lnkd.in/eayXUWCX

This is a list of the top 271 Ycombinator companies.

Next time you need inspiration for copywriting or landing page designs, look at what the best are doing.

Great artists steal.


8. streaksapp.com

I can't live without this one.

Apple Design Award Winner.

It's the to-do list that helps you form great habits.

I created a daily writing habit - currently at 552 days straight.


9. nomadlist.com

Discover the best places for remote work and travel around the world.

Based on the recommendations here, I went to Medellin, Bali, and Chiang Mai.


10. microsaasidea.substack.com

This is a hidden gem.

Discover monthly recurring revenue side hustles.

Get the newsletter each week to get curated business ideas and generate more $$$

—

Like this thread?

Please let me know what you think in the comments below. Also, follow me for more insights.

If enough people like this, I'll share my 10 copywriting tips.
10 YouTube channels that will teach you more in 2024 than a 4-year college degree:

1. Andrew Huberman, Ph.D.

Learn from the Professor of Neurobiology at Stanford.

Lessons:

• How to build physical endurance 
• What are the best supplements and protocols 
• How to enhance my creativity
 
2. Y-Combinator

Learn from the startup accelerator that has created 68 unicorn companies.

Lessons:

• How to get your first customer
• How to assess your co-founder
• The best ways to evaluate startup ideas

3. The Futur

The Futur teaches millions how to make a living doing what they love.

Lessons:

• How to launch a creative business 
• How to present a project / manage your clientele
• How to charge for design with value-based pricing

4. Matt Gray

My channel on how to scale your brand, community, and systems.

Lessons:

• How I work 4 hours a day
• 10 rules that'll change your life 
• 7 decisions to stop screwing yourself over

5. Alex Hormozi

The best place on the internet for business insights, breakdowns, and motivation.

Lessons:

• Recession-proof money hacks 
• Getting rich in the AI Revolution 
• How to build a $100M frozen yogurt empire

6. Codie Sanchez

The go-to place if you want to start building wealth and acquiring boring businesses.

Lessons:

• 3 business ideas that never fail
• The underrated 7-figure side hustle 
• How someone makes $12m/year cleaning crime scenes

7. MIT Open CourseWare

1000+ free courses from one of the top universities in the world.

Lessons:

• How did Chernobyl happen 
• The basics of airplane aerodynamics
• Understanding portfolio management

8. freeCodeCamp

The best online resource to learn how to code for free.

Lessons:

• Learn web development (HTML + CSS) 
• How to build a Reddit clone 
• Machine Learning for everybody

9. Modern MBA

In-depth documentaries breaking down how the biggest companies today operate.

Lessons:

• Why Airbnb can't disrupt the hotel industry 
• Why Casper & DTC companies failed 
• How Snowflake broke Warren Buffet's lifelong rule

10. Dan Koe

The journey to building successful one-person businesses and maximizing human potential.

Lessons:

• The rise of the value creator 
• How to find profitable niches 
• The roadmap of the one-person business model

—

Enjoy this? ♻️ Repost it to your network and follow Matt Gray for more.

Want a free YouTube course checklist?

Join our community of 137,000+ subscribers today: https://lnkd.in/eMB4fWuy
Post image by Matt Gray
YouTube is free education.

But 98% don't know the best professors on its virtual campus.

Here are the top 9 channels to accelerate your learning:
Post image by Matt Gray
Hard pill to swallow:

You haven't succeeded because you’re not doing what you know you should be doing.

Here's how to get ahead of 99% of people (in 2024):

Focus on JUST these 3 parts of your life next year:

• Lifestyle
• Upskilling
• Monetization

And you'll be healthier, happier, and richer.

Here are the big changes I'm suggesting to anyone I mentor:

1. Lifestyle - Evening Routine

A supercharged morning starts the night before:

• Write down your 5 needle-moving tasks for tomorrow
• Embrace supplements like magnesium and melatonin
• Ease into sleep with reading/meditation

Tomorrow's triumph lies in tonight's twilight.

2. Lifestyle - Morning Routine

Your morning makes or breaks your day - take control by:

• Shutting out inputs (no emails, texts or social media)
• Kickstarting your body with exercise
• Scheduling deep work

Your specific routine varies - showing up every damn day doesn't.

3. Upskilling - Storytelling

Sales, hiring, marketing: it's all storytelling. There's no soft skill that'll benefit you more.

Start with basic storytelling frameworks (e.g. the Hero's Journey) and the 7 fundamental emotions.

And you'll soon turn listeners into believers.

4. Upskilling - Negotiation

The crux of negotiation is empathy/understanding - by learning negotiation, you'll become a better listener, communicator, and persuader.

You'll soon see every interaction in your life improve.

It's a life skill that's masked as a business skill.

5. Upskilling - Learning to Learn

To succeed at something fast, you'll have to constantly pick up skills.

That's why you need a robust system for learning: learn by doing, with a purpose, and with accountability.

It's often the antithesis of the process school taught you.

6. Monetization - Passion

To find what'll make you wealthy without sacrificing your sanity, you'll have to introspect:

• What are you good at?
• What do you love to do?
• What does the world need?

The intersection of these is your ticket to freedom.

7. Monetization - Sales

Sales is 20% selling and 80% prospecting - my secret weapon is a tool called http://seamless.ai:

• Take your target company
• Find decision-makers on LinkedIn
• Use http://seamless.ai to find their email

Get good at finding and feeding the Starving Crowd.

8. Monetization - Offer

If sales is full of friction, you're doing it wrong. Great offers sell themselves. Follow this:

• Identify an outcome
• List out perceived roadblocks
• Package solutions to roadblocks into an offer

Don't sell a product: sell a transformation.

—

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Harsh leadership truth:

Paying a sh*tty salary is the most expensive mistake you can make.

11 other harsh leadership truths that took me 10 years to learn:

1. If you avoid tension, you enable dysfunction 

Have the courage to confront and address issues early before they compound.

Lead conversations with care, compassion, and brutal honesty.

Burying problems lets cancers grow.

2. All decisions have tradeoffs

Understand deeply what you must give up to move forward.

Make choices wisely by calculating second and third-order consequences, and know that the perfect solution doesn’t exist. 

Don’t try to have it all.

3. The day you stop learning is the day you stop leading

If you think you’ve got it all figured out, I’ve got news for you.

The courage to admit doubts & re-examine assumptions unlocks evolution.

Remaining intellectually humble and teachable is the master skill.

4. You reap what you sow with hiring

If you don’t invest in attracting & developing top talent, mediocrity becomes the norm.

Building a team of A-players is your highest leverage activity as a leader.

5. True character is revealed under pressure 

When stakes are high, leaders either rise up or shrink down. That’s when any facade breaks down.

How you choose to respond in make-or-break moments defines you.

6. You must give trust to earn trust

Extend good faith to your people. Assume positive intent. 

Trust is the foundation great cultures are built on.

7. If you want A-players, be an A-player

You set the tone.

Your team mirrors your behaviors, standards, and operating rhythms. 

To attract eagles, you have to soar first.

8. If you lose touch with customers, you’ve lost

Stay connected to changing needs through candid dialogue. Do not get trapped in an ivory tower. 

The market votes with its feet. Listen and watch carefully.

9. Losing emotional control loses respect

As pressure mounts, anchor yourself in stillness.

Temper and composure inspire followership in storms.

Losing your cool loses credibility.

10. A loss of self-awareness = a loss of perspective

Honest self-reflection grounds you in reality and aligns your self-perception to how others experience you. 

Seek critiques. Identify blind spots. Get coaching.

Understand your weaknesses and address them.

11. Talent without systems fosters fragility

Build systems around your unique genius to create replicable systems at scale.

Systemizing the ambiguous separates the good from the great.

Systemize or die.

—

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LinkedIn is more powerful than Twitter.

In 2022, I generated $150k/month and grew to 176k followers on the platform.

Here's how to hack the LinkedIn algorithm:
Post image by Matt Gray
I'm 32.

When I was younger, I was obsessed with shit that didn't matter.

You can learn from my fuck ups.

If you're 20-something, read this 👇


1. Don't neglect your health.

If you're rich and sick you're going to be unhappy.

To be at your best, you need take care of your mind, body, and soul.


2. Cut toxic people fast.

You are the product of the 5 people you spend the most time with.

Choose wisely.


3. Experiences > Things

We're all going to die. You can't bring things to your grave.

Travel. Go on road trips. Get lost in nature.


4. Fuck outcomes. Show up every day and focus on the process.

There are no shortcuts to success.

The key is to fall in love with the journey.


5. Find your calling

Don't worry about what everyone else is doing.

Focus on the things that make you happy. Find your reason for being.


6. Experiments > Experts

Put in the reps.

Run as many experiments as you can.


7. Learn like your life depends on it. Then act.

Read.

Listen to podcasts.

And take massive action. Every day.


8. Implement the 5-second rule.

Don't procrastinate. The illusion is that you have time.

If there is something you should do, do it within 5 seconds.

Get addicted to progress. Build momentum.


Follow these steps and architect the life of your dreams.

Life is too short to give a fuck what others want you to do.

That's a wrap!
I’ve hired 90+ high performers in the last 3 years.

Here are 8 rare traits I see in every single one:

1. Grit

Most founders mistake hustle for grit.

Real grit is finishing what you start when it's no longer exciting.

It's showing up on day 457 with the same energy as day 1.

I'd rather hire someone with grit than talent.

2. Relentless Resourcefulness

This is what Sam Altman calls the “founder superpower:“

“The ability to stay very calm while a hurricane of crises turns around you.”

Some people find a way, no matter how “impossible” it seems.

3. Optimism

Not the fake “everything is awesome“ kind.

The rare type that:

• Sees patterns others miss
• Has true clarity in chaos
• Turns failures into opportunities

True optimists are realists who prepare for the worst but expect to win.

4. Constant Learning

The ROI on constant learners compounds.

Yesterday's solutions don't necessarily solve tomorrow's problems.

These people just adapt faster than everybody else.

Being surrounded by lifelong learners is how you win.

5. Fun to Be Around

I need people that I like spending time with.

Work can be intense. Having people who bring:

• Positive energy
• A sense of humor
• A lightness to the office

Makes a world of difference.

When we make work feel like play, we're unstoppable.

6. Growth Mindset

Look for people who:

• Document their failures methodically
• Implement feedback immediately
• Question their own assumptions first

Your best hires will outgrow their original role.

7. Not Being an Asshole

Harsh truth: Ego kills companies faster than competition.

It shows up in subtle ways:

• Withholding information from teammates
• Undermining decisions they disagree with
• Making every win about them

Talent without humility is a liability.

8. Enjoys Responsibility

They fix root causes, not symptoms.

They build systems, not band-aids.

They solve problems nobody asked them to solve.

I've never regretted promoting these people too quickly. Only too slowly.

—

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The cost of distraction is the person you could’ve become.

If you suffer from distraction, read this.

My Deep Work routine:

As an Autopreneur, I've learned that the key to success is not just working hard, but working smart.

One of the most powerful techniques I use is deep work - focusing intensely on a single task without distraction.

Here's my deep work routine to help you master anything:

1. Turn Off Your Phone

Notifications, calls, and texts are the enemy of deep work.

When I'm in deep work mode, my phone is on airplane mode or in another room.

If you service low-leverage tasks, you sacrifice energy from higher-leverage activities.

It's a zero-sum game.

2. Reduce Multitasking

Studies show that multitasking reduces productivity by 40%.

When I'm doing deep work, I focus on one task at a time.

I break projects into small chunks and work through them systematically.

Multitasking is the ability to screw everything up simultaneously.

3. Get More Sleep

Adequate sleep is crucial for cognitive function and productivity.

I aim for 7-9 hours per night to ensure my brain is well-rested and ready for deep work.

Practice does not make perfect. It is practice, followed by a night of sleep, that leads to perfection.

4. Connect With Nature

Whenever possible, I do my deep work sessions outside in nature.

The fresh air, natural light, and greenery have a calming effect that aids concentration.

I believe nature is not a place to visit; it is home.

5. Train Your Brain

Deep work is a skill that can be trained and improved over time.

Start with shorter sessions (25 mins) and gradually increase the duration as you build your focus muscle.

Continuous improvement > Delayed perfection

6. Listen To Music

The right music can help you get into flow state and drown out distractions.

I have a dedicated deep work playlist with instrumental tracks that put me in the zone.

Music is therapy.

It is a communication far more powerful than words, and far more efficient.

7. Use A Timer

To build a deep work habit, I use a timer to track my sessions.

I set it for 60 minutes and work intensely until it goes off.

Seeing the timer ticking down creates a sense of urgency and helps me stay on task.

8. Have Fun

Deep work doesn't have to be a grind. I approach it with a sense of curiosity and playfulness.

I choose topics and projects that genuinely interest me so it feels more like play than work.

When work becomes play, and play becomes your work, your life unfolds.

9. Have An Exciting Mission

Ultimately, deep work is most effective when aligned with a meaningful mission.

For me, it's helping 100M founders automate their business and hit $5M profit per year.

Define your own inspiring mission to fuel your focus.

—

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Productivity 101:

---

Want to go deeper?

I run a (FREE) Content Cheat Codes Workshop in 5 days to help you scale your online business fast.

I'll be giving away a $449 Content Monetization Guide for free.

I'd love to see you there 👇

https://lnkd.in/emV5cY-x
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ChatGPT is a FREE employee.

But most people don't know how to use it to superpower their marketing.

Here are 8 ways ChatGPT can save you thousands of marketing hours in 2023:

1. Build an Ideation Machine

Coming up with content topics can be super hard.

But ChatGPT can accelerate your ideation process:

• Ask them to brainstorm a list of ideas around *topic*
• Pick an item in the list to dive into unique insights

2. Iterate on Hook Formats

Social media is all about capturing attention:

• For Twitter threads, your hook delivers 90% of the virality
• For TikToks, your first 3-5 seconds define the total view count

But how can you use ChatGPT to improve your hooks?

Here's the process:

• Find the top 5-7 hook formats in your niche
• Copy and paste them into ChatGPT
• Ask ChatGPT to spit out other refined hooks you can use to test

3. Grow Your SEO Skillset

ChatGPT won't make you an SEO consultant.

But you can easily accomplish basic tasks (and save $$ on expensive tools):

• Build keyword lists
• Quickly reduce research time
• Summarize articles to create meta descriptions

4. Marketing Material Outlines

The biggest mistake in online writing:

Starting with a blank page.

Before, you would endlessly research.

Now ChatGPT improves that process.

Type “learn“ and paste the URL you want to “research“ (blog post, science journal, etc.)

Then, it has the context to generate:

• Ad copy
• Blog headlines
• TikTok scripts
• Cold email templates
• Above-the-fold landing page copy

After that:

• Pass it to a copywriter
• Refine it with human touch
• Make sure the tone is on brand

5. Substitute for Google Search

ChatGPT is not the outright winner in all circumstances.

But here are some of the pros:

• Explains complex topics like I'm 5
• Ability to ask targeted follow-ups
• Better at completing niche asks (i.e. Generate a list of 10 x topics)

6. Think Like a Consumer

Native grew to a $100M company by building for customer needs found in Amazon reviews.

ChatGPT can learn to embody a consumer group and voice their needs.

It's not perfect.

But can provide an accurate gauge of:

• Key pains
• Common outlooks

7. Landing Page Copy

Constructing a landing page can be daunting.

These elements are a must:

• Attention-grabbing headline
• Emotional benefits
• Who it’s for
• CTA

8. Operationalize Outreach

A tedious but core part of business growth:

Sending cold outreach.

You can have ChatGPT spin up different emails for:

• Different customer groups (i.e. Fintech v. Healthtech founders)
• Different experience levels (i.e. VPs v. associates)

__

P.S. Want To Craft A 7-Figure Offer People HAVE To Have?

Join my live (free) Workshop on Oct 19th (4 days away).

Attend to get my 20k In 90 Checklist FREE (worth $149).

(And 5x your revenue in as little as 90 days)

Spots are limited. Secure yours here:

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I make $1.1M per month while taking 4-day weekends.

Here's how to build a business that runs without you:

1. Systems > Hustle

Most founders are stuck working IN their business instead of ON it.

They chase growth through brute force when they should be building systems.

The simple truth:

• You don't need to work harder
• You don't need more hours
• You don't need more motivation

You need systems that run without you.

The difference between a job and a business is whether it works when you don't.

2. The AED Framework

This is the exact system I use to remove myself from operations:

• AUTOMATE what's repetitive
• ELIMINATE what's unnecessary
• DELEGATE what's not in your zone of genius

When something lands on your plate, run it through this filter immediately.

Your most valuable resource isn't money, it's your attention.

3. The 5 Systems Every Founder Needs

After building multiple 7 and 8-figure businesses, these are non-negotiable:

• Content system (audience growth on autopilot)
• Sales system (predictable revenue generation)
• Delivery system (consistent customer experience)
• Team system (accountable performance)
• Finance system (profitable decision-making)

Build these 5 and you've built your freedom.

4. Your Team = Your Leverage

Most founders hire too late, too cheap, and without systems.

Here's your first three game-changing hires:

• Executive Assistant (buys back 20+ hours weekly)
• Content Manager (builds your audience while you sleep)
• Operations Manager (runs your systems when you're gone)

Hire for systems, not tasks.

The ROI on great people with great systems is infinite.

5. The Founder Freedom Formula

True freedom requires more than just delegation.
You need:

• Documented processes for everything you do
• Decision frameworks for your team to follow
• Clear metrics to measure performance
• Weekly accountability systems
• Strategic deep work time for yourself

Your business should serve your life, not consume it.

6. The 90-Day Freedom Plan

Want to implement this in your business?

Days 1-30: Document every process you touch 
Days 31-60: Build your team and systems dashboard 
Days 61-90: Transition to 4-hour founder workdays

Most founders never escape the daily grind because they never commit to the systems work.

Be the founder who builds a business, not just another job.

Your systems are your path to freedom.

__

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Want to remove yourself from operations?

Join our community of 172,000+ subscribers today: https://lnkd.in/eJ7JEAKE
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YouTube is free education.

But 98% don't know the best professors on its virtual campus.

Here are the top 10 channels to accelerate your learning:
Post image by Matt Gray
9 ways to rewire your brain (based on science):
Post image by Matt Gray
Life hacks I know at 34, I wish I knew at 19:

1. Learn Storytelling

Storytelling is the highest intangible ROI skill you can learn.

Sales, hiring, marketing - it's all storytelling.

Start with basic storytelling frameworks (e.g. the Hero's Journey) and the 7 fundamental emotions.

And watch how listeners turn into believers.

2. Rethink Health

Everything changed for me when I came across Symbiotic Success:

Your health DIRECTLY affects achievement - even if you can't see it.

Now I prioritize meditation, lifting weights and nutrition.

Success is a game of longevity and health is your competitive moat.

3. Choose the Arena 

When faced with a fork in the road, there are two paths:

1. One that puts you in the arena.
2. One that puts you on the sidelines.

Always choose to enter the arena.

It's where positive optionality begs to be exploited.

4. Work Like a Lion

Society has conditioned us to work like we're cows grazing.

Long hours. Low focus. Minimal output.

Instead, work less - but work like a hunting lion.

Sprint. Rest. Repeat.

5. Find Your Peak Energy State

Optimal hours, environment, and work style differ for everyone.

Keep experimenting until you find your most productive state - when you don't have to fight yourself to get stuff done.

Once you find it, energy flows where your focus will be.

6. Learn to Communicate Concisely

Most people's emails and messages are full of fluff:

'Hope you're well!'
'I just wanted to ask...'
'Could we circle back on...'

Stop. Be concise and get to the point - your value increases with the effort your readers save.

7. Be Happy for Other People's Successes

It's a positive-sum world out there - there are 22 million millionaires in the US alone.

Recognize that one person's success isn't your failure and offer genuine congratulations.

Joy for others manifests future accolades for you.

8. Be Boring

A lot of success comes from just saying no to cheap dopamine. And instead, focusing on the mundane:

• Maximizing sleep
• Guarding time for workouts
• Not eating out in favor of your nutritious diet

Boring's the secret the successful don’t want you to know.

—

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These 10 YouTube channels taught me more in 2022 than my 4-year college degree:
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7 things that will kill your business (and how to avoid them):

1. Not Delegating

Many entrepreneurs don't know how to delegate.

Make sure you:

• Clearly document the desired outcomes and systems
• Delegate to someone that can do the task 80% as well as you

2. Ego

Your ego needs to be kept in check (and not dominate your business).

Remember to:

• Forgive and let go
• Admit when you are wrong
• Surrender your need for control of everything

3. Bad Hires

The average founder takes 7.5 months to remove a bad hire.

Avoid bad hires by:

• Being clear on what success looks like before you interview anyone
• Aim to work on a small project before you hire someone
• Have strict recruiting systems

4. Lack of Systems

Systems run a business and people run the systems.

94% of problems in business are systems driven.

Build systems to:

• Hire the best
• Create content
• Grow your community
• Manage your product roadmap

5. Ignoring the Data

Without proper data, your business is flying blind.

Ensure you are tracking and optimizing your funnel from:

• Acquisition
• Activation
• Retention
• Referral
• Revenue

6. Unnecessary Meetings

If you had to identify one reason many businesses (and humans) never achieve their full potential - it's meetings.

2 rules to live by:

• No agenda, no meeting
• No meetings before noon

7. Taking Outside Capital

Too many entrepreneurs think outside capital will solve all their problems (this couldn't be further from the truth).

Only raise money when you have a scalable product, system, and team.

And consider this:

A profitable business is a beautiful business.

—

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The 7 most powerful life hacks I've discovered:

1. Meditate Daily

All of man’s problems come because he cannot sit by himself in a room for 30 minutes.

Our society is filled with:

• Cheap dopamine
• Constant notifications
• Screens everywhere we look

Take time to slow down and be present.

2. Surround Yourself With Optimists

Who you surround yourself with has a bigger influence on you than you know.

You’re the average of the 5 people you spend the most time with.

Each of those 5 should be someone pushing you forward.

Choose who you spend your time with wisely.

3. Build a Personal Board of Advisors

Don’t underestimate the power of a mentor.

Epictetus mentored Marcus Aurelius.
Jobs mentored Zuckerberg.
Buffet mentored Gates.

Seek advice from people 2-3 steps ahead of you.

You can access their lifetime of wisdom in 2-3 years

4. Write Every Day

Writing is essential in unleashing your creative potential.

Writing every day:

• Builds discipline
• Allows you to organize your thinking
• Improves your vocabulary and communication skills

Mastering this skill will lead to success in the modern economy.

5. Invest in Yourself

We spend 8 hours a day working for someone else.

But won’t take 30 minutes to work on ourselves.

Invest in yourself through:

• Reading
• Exercising
• Learning a new skill

Just 30 minutes a day can change your life.

6. Block Off Time to Read

The most successful people in the world have one thing in common:

They love to read.

• Read about things that interest you
• Re-read your favorite books
• Read every day

An hour a day of reading puts you in the top .01% of people.

7. Consistency Beats Ability

The best entrepreneurs show up every day.

95% of people fail because they are inconsistent.

Take pride in showing up (even when you don't feel like it).

The most addictive drug is momentum.

99% of advice is just noise.

The real answer?

Just. Stick. With. It.

It’s that simple.

—

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10 phrases every founder should read:

1. “Revenue is vanity. Profit is sanity. Cash is reality.“

2. “Your business should work without you, or it's not a business—it's a job.“

3. “Systems run the business. People run the systems.“

4. “Charge what you're worth, then double it.“

5. “Problems are just undiscovered profit centers.“

6. “You don't get what you deserve. You get what you negotiate.“

7. “Focus is saying no to 1,000 good ideas.“

8. “Your network is your net worth, but only if you give before you receive.“

9. “Perfectionism is procrastination in disguise.“

10. “The market doesn't care about your feelings.“

__

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Here are the 13 best no-code tools in the world 👇
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Steve Jobs once said:

“The people who are crazy enough to think they can change the world are the ones who do.”

Here’s how a great CEO can change your life (and how to spot one):

1. A Great CEO Is A North Star

They spark your imagination with a vivid vision of the future.

Having a great CEO aligns you with a common WHY, rallying you and your team toward daring goals.

Their ambition helps you to dream - and that’s worth more than any incentive package.

2. The Catalyst Effect

A great CEO compels you to rise to your highest.

Simply being in their proximity unlocks growth you never knew you had.

Their drive has osmotic effects and pushes you to fulfill your potential.

And even if you aren’t in close proximity with them…

…they are often the rising tide lifting all ships.

3. The Multiplier Effect

Great CEOs architect systems that multiply output.

Watch how they streamline for speed, systematize for scale, and set talent free.

4. Walk The Talk

Great CEOs truly embody the values, commitment, and behaviors they espouse.

Trust and respect are built through concrete actions, not words.

Leadership is best conducted through example, plain and simple.

5. Courage To Transform

Leading change requires boldness and vision - often amidst uncertainty.

Great CEOs lean into discomfort for breakthroughs.

They are willing to challenge assumptions, be wrong, course correct, and realign.

6. Credit Shared, Blame Owned

The best CEOs spotlight achievements publicly and often.

They highlight team wins in company meetings and events - in the knowledge that public recognition boosts belonging and motivation.

Yet when it comes time for constructive criticism…

…they do it thoughtfully and privately.

7. Authentic Vulnerability

By exposing struggles and battle scars, great leaders build deep connections beyond job descriptions.

They inspire others to be bold and share their vulnerabilities too.

Workplaces where people bring their full selves foster innovation.

8. Servant Leadership

Uplifting others is a great CEO’s priority.

They leave their ego at the door and prioritize the needs of their team before themselves.

This level of service and selflessness is transformative and comes from their belief in the bigger picture.

9. Feedback Is Fuel

“If you can’t tolerate critics, don’t do anything new or interesting.” - Jeff Bezos

Great CEOs know that criticism makes them better.

They invite challenges and encourage contrarian views to improve.

Overconfidence and groupthink are their worst enemies.

10. Build On Strengths

Great leaders see the unique genius in every person and connect talents to roles.

They have a priceless ability to unlock potential by getting the right people in the right seats.

This is the way they unlock potential at scale.

—

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I made $1,259,000 last month in my portfolio of online businesses.

I did it by creating simple systems.

Here’s the easiest way to create systems to rapidly scale your business:

Your path to success is paved with structured systems.

By the end of this post, you'll know exactly how to create bulletproof systems to scale your empire.

Let's dive in:

1. Overview

Start with a new document, titled [Your Project] System.

• Fine-tune based on feedback
• Have a detailed review in your weekly meeting
• Create a comprehensive Loom video of the task

Each system is the building block to your compounding success.

2. Rules

Establish clear rules for your tasks.

• Create a Loom video for tasks
• Review during weekly meetings
• Document tasks in a Google Doc
• Add all core systems to the Company Wiki

Each rule guarantees frictionless action.

Save time. Save effort. Maximum results.

3. Goals of Your System

Every task in your system needs SMART goals for clarity and direction.

• Specific
• Relevant
• Achievable
• Measurable
• Time-Bound

Example: Aim to send 200 DMs/day or post on Twitter 2x/day for 90 days.

Watch your vision manifest into reality.

4. Set Your 1-Year Goal

Establishing a 1-year goal gives you a north star.

This vision guides your strategy and decisions for the year.

What you work on is more important than how hard you work.

Set your 1-year goal to avoid climbing the wrong mountain.

5. Set Your 90-Day Goal

90 days is enough time to achieve massive results.

• Define your 90-day goal
• Make sure it aligns with your 1-year goal
• Review and adjust your plan as needed

The road to the top is lined with achievable and short-term goals.

One step at a time.

6. Create a Step-By-Step Process

A repeatable process is scalable.

• Review and optimize
• Document it in a detailed guide
• Identify all steps in your process

Scalability isn't just about growing.

It's about building an iconic brand that reaches all corners of the world.

7. Identify Channels

Figure out which marketing channels to dominate.

They could be:

• Email
• Social
• Content
• Outbound sales

Understand the role of each department in realizing your vision.

Harmonize and synchronize them.

8. Define Copywriting Style

Clear and consistent language to describe the project creates clarity.

Clarity = Rapid progress

• Define key terms
• Regularly update and refine it
• Draft a style guide for your team

Clear communication is the glue that binds success together.

9. Identify Key People

A clear role structure accelerates flawless execution.

Identify the main players in the project.

Define their:

• Roles
• Expectations
• Responsibilities

Every player is key.

Make sure they all know their part.

—

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ChatGPT is horrible at content.

That was my mentality 3 months ago.

But after days of experimenting with different prompts, I've found a powerful use case.

How to use ChatGPT to help you niche down (and be a $1M+ category champion):
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I've been alcohol-free for 928 days.

Sobriety has given me everything I sought from alcohol:

1. Improved Sleep

Quitting alcohol has done more to improve my sleep than any cocktail of supplements.

• Consistent HRV
• Consistent REM sleep cycles 
• Established a regular sleep schedule

Improved sleep has improved my performance in:

• Focus 
• Energy 
• Productivity

2. Find Truths

“Alcohol is the only drug where if you don't do it, people assume you have a problem.“ - Andrew Huberman.
 
Alcohol is often a social crutch.

Going alcohol-free helped me see:

• Who are my true friends? 
• What is my ideal lifestyle?
• What are my real passions?

3. Retain Emotional Stability

Alcohol was a massive amplifier of my emotions.

• Immense highs when celebrating wins
• Immense lows when drowning out losses

Regardless, I would wake up the next morning immensely drained.

Retaining emotional stability has transformed my life.

4. Reach Peak Fitness

Alcohol is dangerous in holding “sleeper calories.“

Quitting alcohol has:

• Accelerated my metabolism 
• Improved my workouts (higher energy) 
• Improved my cardiovascular health and performance (longer runs, etc.)

5. Become Mentally Stronger

Alcohol is often used as an aid to facilitate:

• Confidence 
• Risk-taking

But all of that is fabricated.

You shouldn't need liquid courage to reach those outcomes.

• Reframe your mindset 
• Build better habits 
• Regulate your emotions

6. Improve Gut Health

Andrew Huberman regularly speaks about the Gut-Liver-Brain Axis.

Cutting out alcohol:

• Reduces gut inflammation 
• Plays a role in mitigating brain fog 
• Improves the health of your gut microbiome

—

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8 ways to change your life (by narrowing your focus):

1. Get 1% Better Every Day

Overnight success stories aren't real.

Success is the result of years of consistent effort.

1% daily improvement is 3,700% annual improvement.

• Optimize your diet
• Aim to hit a personal best at the gym
• Make continuous learning a priority

2. Write Well (and Often)

To improve at anything requires putting in the reps.

To become a great writer, write every day.

You should look back at your writing from 3 months ago and cringe.

That's a good sign you're improving.

Hit publish daily.

3. Grow Your Community Like Wildfire

“Show me your friends, and I'll show you your future.“

You are the people you surround yourself with.

I surround myself with people based on their:

• Mindset
• Ambition
• Values on life

Keep an intentional circle of legends.

4. Build an Amazing Team

I recognize I have weaknesses:

• Accounting
• SEO growth
• Day-to-day community management

So, I narrowed my focus to identify them.

Then I went and hired the best talent to 10x these areas.

5. Profit > Revenue

Without profit, your business is a ticking time bomb.

Cut unnecessary costs and reinvest profits back into yourself.

Buy the skills and tools necessary to move your business forward.

Sharpen your focus and drive profit upwards.

6. Help Others by Improving Yourself

Improving yourself is the most selfless thing you can do.

Becoming the best version of yourself allows you to give your best to others.

The law of karma will work in your favor.

In the long run, the more you give, the more you'll receive.

7. Build Something People Want

Think of yourself 2-3 months ago.

• What's a problem you faced?
• How did you overcome it?

Many other people are experiencing that same problem.

Use your unique experiences to help others.

As a result, you'll get paid to do so.

8. Take Care of Yourself

Your ability to focus is dependent upon your physical and mental health.

• Eat healthy to have consistent energy
• Practice mindfulness to be present
• Exercise to increase blood flow
• Walk to clear your mind

—

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Mark Zuckerberg once said:

“The greatest risk in life is not taking one.“

Here’s how to build a profitable one-person business (in 90 days):

Most founders become prisoners, starting for freedom, but ending up with:

• 12-hour workdays
• Constant firefighting 
• Zero time for themselves

True entrepreneurship is designing a system that works WITHOUT you.

Here’s how to do it:

1. Master Your Four Ws

Always have these in the back of your mind. For true freedom, you need to control:

• WHO you work with
• WHAT you work on
• WHERE you work
• WHEN you work

As soon as you crack all 4, you’re unlocked founder freedom.

2. Systematize Before You Scale

Trying to scale before setting systems in place is like pouring water into a leaky bucket.

Create systems for EVERYTHING:

• Lead generation & sales
• Team management
• Content creation

Document every process. No exceptions.

3. Delegation Is Your Superpower

Your hourly rate as a founder should be at least $1,000. Any task worth less must be:

• Automated
• Eliminated
• Delegated

I went from doing everything myself to building a team of 34 A-players who run everything.

4. Content Is Your Greatest Asset

Your expertise means nothing if nobody knows about it. Building a personal brand attracts:

• Dream clients
• Premium pricing
• Exceptional talent

I built a 2.8M audience that drives thousands of inbound leads, all through organic content.

5. Optimize For Peace, Not Just Profit

My success formula: Peace + Profit + Purpose

• Peace: Calm mind
• Profit: Healthy margins
• Purpose: Work that matters

When these align, you build a business that serves your life instead of consuming it.

6. Build Your Content GPS

This is THE most powerful lead generation system:

1. Turn one piece of content into 24 
2. Build a rented audience (social)
3. Convert to an owned audience (email) 
4. Monetize (products, services)

—

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10 TED Talks in 10 days that will change your life:

Day 1: “How Great Leaders Inspire Action“ - Simon Sinek

Start with WHY, not WHAT.

Your purpose drives everything else.

Sinek breaks down why Apple sells billions while others struggle.

This talk will change how you think about your business, your brand, and your life.

Day 2: “The Power of Vulnerability“ - Brené Brown

Vulnerability isn't weakness. It's courage.

Brown shows how embracing imperfection leads to connection, creativity, and change.

Essential for founders who think they need to have it all figured out.

Day 3: “Your Body Language May Shape Who You Are“ - Amy Cuddy

Confidence isn't just mental. It's physical.

Cuddy reveals how your posture literally changes your brain chemistry.

Two minutes of power posing before important meetings will transform your presence.

Day 4: “The Puzzle of Motivation“ - Dan Pink

Money isn't the best motivator.

Autonomy, mastery, and purpose are.

Pink destroys traditional thinking about what drives high performance.

This changes how you build teams and design your life.

Day 5: “The Power of Believing That You Can Improve“ - Carol Dweck

Fixed mindset vs growth mindset.

Dweck shows how believing in your ability to grow literally rewires your brain for success.

One word change: “I can't do this“ becomes “I can't do this yet.“

Day 6: “How to Make Stress Your Friend“ - Kelly McGonigal

Stress isn't your enemy.

Your belief about stress is.

McGonigal presents research showing stress can actually improve performance and health.

Changes everything about how you handle pressure.

Day 7: “The Happy Secret to Better Work“ - Shawn Achor

Happiness leads to success, not the other way around.

Achor breaks down the neuroscience of positivity and performance.

Simple daily practices that literally rewire your brain for success.

Day 8: “The Skill of Self-Confidence“ - Dr. Ivan Joseph

Self-confidence is a skill, not a personality trait.

Joseph shows the exact formula for building unshakeable confidence.

Repetition plus positive self-talk equals an unstoppable mindset.

Day 9: “How to Speak So That People Want to Listen“ - Julian Treasure

Your voice is your superpower.

Treasure reveals the vocal techniques that make people lean in.

Essential for founders who need to inspire teams and customers.

Day 10: “The Paradox of Choice“ - Barry Schwartz

More options don't make us happier.

They paralyze us.

Schwartz explains why limiting choices increases satisfaction.

This will change how you design products, offers, and your daily life.

Bonus: After watching all 10, go back and watch your favorite again.

The second viewing hits differently when you have the full context.

That's when the real insights emerge.

__

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