Timothy Armoo

Don’t let them lie to you.

This isn’t the end of your story.

It doesn’t matter what the current situation looks like.

- Lamborghini started as a tractor company.
- Samsung began as a grocery store.
- LG was once a facial cream brand.
- IKEA first sold pens.

Your current situation is just a comma, not the full stop.

Every setback is a setup for a comeback.

Every limitation is an invitation to reinvent yourself.


 📌 Comment a time when you decided to change course.
 ♻️ Repost to inspire someone to embrace their potential.
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Incredible - who wants one? 🔥

Gary Vaynerchuk got it wrong.

In 2010, he rejected Uber not once, but twice.

Think about that for a second.

Travis Kalanick and Garrett Camp were struggling to raise $1.25 million for their idea.

They asked for a $10,000 investment but Gary V turned them down.

That rejection email? It stings. Badly.

But the most successful entrepreneurs face rejection, again and again.

The difference? They don’t stop. They keep going.

They take every “no” as one step closer to the “yes” that matters.

So, if you’re facing rejection today, remember: it could be your Gary Vaynerchuk moment.

The next “no” might be the one that leads to your billion-pound breakthrough.

Just keep hustling.

Keep pushing.

Your breakthrough is closer than you think.

Repost this to motivate someone and follow me Timothy Armoo for more on business, mindset and the cheatcodes to win in life.

This was Amazon in it’s early days.

You are not “behind” - you’re just at a different stage.

Those on top right now never shared their chapter 1 with the world.

In fact, they probably never shared their chapter 1-9 with the world.

Only chapter 9. (AKA: the chapter where they win.)

So don’t compare.

Just get your head down and go for it.

Use others success as motivation to make it yourself.

Read this twice.

Because if you're building something for the first time

A business.
A team.
A product.

It’s going to feel uncomfortable.

Not because you’re not cut out for it.

But because your brain is wired to resist the unfamiliar.

We forget that learning feels like failing until it doesn’t.

And growth feels like chaos until it clicks.

No one starts knowing how to:
→ Hire the right people
→ Pitch investors with confidence
→ Create systems that actually scale
→ Set boundaries without guilt
→ Lead when you’re still figuring it out yourself

But you get better.

You learn.
You repeat.
You adapt.

You don’t need to be brilliant on day one.

You just need to be committed.

So the next time you feel like you’re struggling

Don’t default to “I’m not good enough.”

Try this instead:

“This is just new. I’ll get there.”

Because you will.

And you’ll look back and wonder why you ever doubted it.

Not everyone is your friend.

Here's why.

Ever noticed how some people cheer only when you’re winning?

Not when you’re struggling.
Not when you’re venting.

They only get louder when you’re thriving.

Because success doesn’t just reveal who’s in your corner - it reveals who was never in it to begin with.

They were fine when you were figuring it out.

When you were humble.
When you were “one of them.”

But the second your name starts getting mentioned…

The second you get the win, the feature, the exit…

Their support dries up.
They don’t clap.
They critique.

Or worse - they go quiet and pretend they didn’t see it.

Here’s the uncomfortable truth: A lot of people aren’t rooting for your success. They’re rooting for your struggle.

Because your struggle makes them feel safe.

Your success makes them feel exposed. Suddenly you’re doing better than them and it makes them uncomfortable.

Pay attention to who claps when you’re not in the room.

Because how someone reacts when you win?

That’s who they’ve been the whole time.


♻️ Repost if you’ve ever felt this
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Most founders mess this up.

They build a team that looks like them, same age, same background, same operating system.

Which feels efficient…

Until the business hits a wall.

What they don't realise is

Each generation sees the world, and business, differently:

➡️ Gen Z: fast movers, culture natives, risk-tolerant
➡️Millennials: system thinkers, hungry, adaptive
➡️Gen X: stabilisers, pragmatists, execution machines
➡️ Boomers: pattern recognisers, big-picture thinkers, experienced under pressure

Together?

They form a high-leverage decision engine.

But most teams don’t integrate them.

They isolate them.

Here’s how to do better:

➡️ Pair Gen Z operators with Gen X or Boomer mentors.

You get speed and experience in one pod.

➡️ Assign roles based on time horizon.

Younger team owns short cycles and experimentation.
Senior hires steer long bets, capital, and risk.

➡️ Use reverse mentorship as standard.

Let Gen Z teach AI workflows. Boomers teach negotiation and resilience.

➡️ Design strategy rooms for generational range.

Same room, four lenses.

That’s how you pressure-test a decision.

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Cofounder breakup is one of the leading causes of business failure.

At 19, I met Ambrose Cooke and after a few years, we would go on to found Fanbytes and see it to a successful acquisition.

Here are 5 things I’ve learnt about cofounders and how not to f**k them up 👇👇

👉 Your cofounder is kinda like your therapist.

In the beginning, I thought we’d focus on just having work conversations.

That was naïve thinking, there were many nights when we’d just talk about life and confide our biggest fears.

If you can't see yourself sharing such information, think twice.

👉 Have low ego.

If you cofound a business, there'll always be a visionary and an integrator.

Unfortunately, the visionary will get most of the press and accolades just because of visibility.

This could lead to tension but not in our case.

In fact, Ambrose takes a huge amount of pride in being Mr Integrator and being Mr Spreadsheet and playing to his strengths.

We both knew what we were good at and uplifted the other's strengths.

This low ego approach to relationships helped to win in the long run.

👉 Work on something small first.

Fanbytes was not the first thing we tried.

I came to Ambrose with a previous idea called Bandzie which failed but through that, it became clear we could work together.

Rather than jumping head first into working together, experiment with less ambitious projects.

Date a bit before getting married.

👉 Expect each other to evolve and hold each other accountable for growth.

One thing for certain, as you work together, you will need to emotionally and professionally mature.

A lot of partnerships dissolve because one grows and the other is just not able to grow.

During Fanbytes, we had constant check-ins about what new skills we needed to learn and ensure that each other was rising to the new challenge.

👉 Write down exactly what you want out of this and how.

Early on, we sat in a Pret and spoke in distinct detail about how we wanted to build this business.

Whenever there was a deviation, we went back to the plan.

Most relationships sour because over time, cofounders have different ideas of what success looks like.

Have the hard conversation about what success looks like individually for you.

Having a cofounder is like marriage but people rarely spend the meticulous time required to get it right.

It’s the biggest decision you’d make on your startup journey.

Don’t mess it up.

For more practical tips on building an entrepreneurial career, follow me @Timothy Armoo

They all laughed at him.
Then he turned $5,000 into $12.5 million.

(Here’s how Henry Ford’s lawyer defied the odds)

Most people hesitate to invest in bold new ideas because they fear failure.

But what happens when you let fear control your decisions?

In 1903, Henry Ford’s lawyer was told by a local bank president, “The horse is here to stay.”

Yet, he ignored the conventional wisdom and made a bold move.

Don’t let doubt hold you back.

Take calculated risks.

Because sometimes, the biggest rewards come from defying what everyone else believes.


Comment a time when you took a risk that paid off.
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This is the career of Pret-A-Manger’s CEO: Pano Christou

It took 23 years and started with him being an assistant manager at one of their stores.

That’s 10 promotions over the course of 23 years!

There’s a very clear lesson here:

“Success will always take longer than you think.”

Sure, everybody likes to think they’re “that guy” or “that girl” who appears out of nowhere and rockets up a company to the very top in record time.

Unfortunately this is rarely the case.

However, Pano’s story is a clear reminder that rises like this are possible and are constantly being achieved today.

So, don’t let this discourage you just be prepared to keep putting in the reps for a long time.

You can’t avoid hard work I’m afraid.

Stop reading random business books.

These 5 will give you an unfair advantage.

There are two types of people.

1. Those who read 100+ books and stay broke.
2. Those who only read 5 and build empires.

The broke ones:
- Read everything, implement nothing
- Chase every new framework
- Confuse learning with earning
- Stay stuck in theory land

The empire builders
- Read strategically, execute ruthlessly
- Master fundamentals that compound
- Turn one insight into £100K
- Build while others debate

Be the second.

Read.
Build.
Execute.

Let the knowledge of these books fuel the next chapter in your career, business, or life.

And if something’s still stopping you…

I’ve got a recommendation for you.

I launched my book What’s Stopping You? a few weeks ago, and now we have 11 hours left to get enough orders to get the book into all Waterstones locations around the UK.

But this isn't about book sales.

It's about reaching every person who needs permission to dream bigger.

If you’ve ever got value from my content, the biggest way you can say thank you is by pre ordering What’s Stopping You, to help share it’s lessons with more people.

So, for the next 3 days it’s £15.

You can buy it here: https://lnkd.in/egFX6Fp3

Use code “OCTOBER25” for 25% off.

Everyone’s obsessed with “making the right decision.”

But here’s the truth:

There is no perfect choice.

Every risk carries a reward.

Either you win…
Or you learn.

You either take the leap and it works out, and your life gets better.
Or, it doesn’t work, and you come out smarter, faster, stronger.

It always pays off.

It’s the hesitation that costs you.

Ever taken a risk that changed your life?


♻️ Repost if you agree
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I met a 58-year-old at a conference last month.

"I'm too old to start," he said.

I started my first business at 14. It lasted 6 weeks before I realised it didn’t work.

You know what I thought? "I'm too young. Nobody takes me seriously."

We were both wrong.

At 14, I thought I needed experience to be credible.
At 58, he thinks he’s too old to start.

Meanwhile:

- Vera Wang was 40 when she designed her first dress
- Ray Kroc was flipping burgers at 52 before McDonald's
- Colonel Sanders was 62 when he started KFC.

Here’s the truth: Your customer doesn't care about your age, they care if you can help them.

This is what I told that 58-year-old man:

"You're gonna die anyway. Might as well die trying."

He launched his start-up last week.


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♻️ Repost to help another entrepreneur

At 14: On a council estate balcony dreaming
At 21: Started my 4th company with £0
At 27: Sold it for life-changing money

I spent years looking out from that balcony. The London skyscrapers in the distance felt like they were on another planet.

Like success lived there, and I was stuck watching from the outside.

Here's the thing about council estates: They teach you resilience before you even know what the word means.

Years later, I was in those skyscrapers selling my company for 8-figures.

If you've got a dream burning inside you, here's your cheatcode to make the next 3 months the best you've ever had:

𝗢𝗰𝘁𝗼𝗯𝗲𝗿 - 𝗕𝘂𝗶𝗹𝗱 𝘆𝗼𝘂𝗿 𝗳𝗼𝘂𝗻𝗱𝗮𝘁𝗶𝗼𝗻
- Write down exactly what success looks like for YOU (not Instagram's version)
- Identify one skill that would 10x your value
- Start learning it 15 minutes every morning
- Find 3 people already living your dream - study them

𝗡𝗼𝘃𝗲𝗺𝗯𝗲𝗿 - 𝗖𝗿𝗲𝗮𝘁𝗲 𝗺𝗼𝗺𝗲𝗻𝘁𝘂𝗺
- Launch something. Anything. A newsletter, a side project, a service
- Fail fast and adjust faster
- Document everything - your wins, losses, and lessons
- Build in public. Let people see your journey

𝗗𝗲𝗰𝗲𝗺𝗯𝗲𝗿 - 𝗦𝗰𝗮𝗹𝗲 𝘄𝗵𝗮𝘁 𝘄𝗼𝗿𝗸𝘀
- Double down on what's getting traction
- Cut what's draining your energy
- Set up systems for 2025
- Plan your first quarter like a CEO would

I documented every single lesson from my journey in my book 𝘞𝘩𝘢𝘵'𝘴 𝘚𝘵𝘰𝘱𝘱𝘪𝘯𝘨 𝘠𝘰𝘶?. Every cheatcode I wish I'd known at 18.

Help me get it in Waterstones. For every kid who needs it.

If my content ever helped you, here's how you can help me reach more people.

For the next 36 hours, order with 25% off with the code OCTOBER25.

Pre-order here: https://lnkd.in/egFX6Fp3

Your dream life is on the other side of the hard work you’re avoiding.

It’s not supposed to be easy.

If it was easy, everybody would do it.

Here’s 5 steps to turn your struggle into power.

1. 𝗚𝗲𝘁 𝗳𝗿𝗶𝗰𝘁𝗶𝗼𝗻𝗹𝗲𝘀𝘀 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗳𝗶𝗿𝘀𝘁 30 𝗺𝗶𝗻𝘂𝘁𝗲𝘀.
Start your day without noise. No phone. No tabs. Just one high-leverage task that set the tone for the rest.

2. 𝗧𝗿𝗮𝗰𝗸 1 𝗺𝗲𝘁𝗿𝗶𝗰 𝘁𝗵𝗮𝘁 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗺𝗮𝘁𝘁𝗲𝗿𝘀
Pick the number that changes your life: revenue, reachouts, workouts. Then measure it daily. Not to obsess, but to stay honest. One number, front and center.

3. 𝗨𝘀𝗲 𝗰𝗼𝗻𝘀𝘁𝗿𝗮𝗶𝗻𝘁𝘀 𝘁𝗼 𝗰𝗿𝗲𝗮𝘁𝗲 𝗰𝗹𝗮𝗿𝗶𝘁𝘆.
Too many choices kill momentum. Make your life simpler now: Limit yourself to three deep work blocks a day, one clear goal per quarter. Let structure do the heavy lifting so your energy goes where it counts.

4. 𝗠𝗮𝗸𝗲 𝗾𝘂𝗶𝘁𝘁𝗶𝗻𝗴 𝗺𝗼𝗿𝗲 𝗽𝗮𝗶𝗻𝗳𝘂𝗹 𝘁𝗵𝗮𝗻 𝗽𝘂𝘀𝗵𝗶𝗻𝗴.
Say it out loud, put money behind it, or tell people who’ll hold you accountable to it. When walking away costs more than showing up, you stop giving yourself an easy out.

5. 𝗘𝗺𝗯𝗿𝗮𝗰𝗲 𝘁𝗵𝗲 𝗯𝗼𝗿𝗶𝗻𝗴.
The best don’t chase hype: they show up, every day, for the reps that look the same. Systems beat moods. Discipline beats everything. Repetition builds what motivation can’t.

Success isn’t a mystery.

It’s a byproduct of doing hard things.


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This excerpt from my book might upset some people.

I cut 491 people out of my life when building Fanbytes.

The few people I kept made me uncomfortable with how far ahead they were. Being around people closing £10M deals made my £20K wins feel small.

That discomfort changed everything.

Here's what I learnt: Insecure people need you small to feel big. Confident people pull you up just by being in the room.

The insecure ones say "be realistic."
The confident ones say "why not bigger?"

Your circle is either fuel or friction.

Choose wisely.

The rest of the book is full of lessons like this. Instead of gatekeeping, I wanted to share it with everyone.

If you enjoyed reading this segment, you’ll love the full book. For the next 36 hours it’s available to pre-order at Waterstones at a 25% discount.

And if we hit the target... The book will be in Waterstones!

The aim is to share these lessons with millions of people, but to do that I need your help.

If you’ve ever got value from my content, the biggest way you can say thank you is by pre ordering What’s Stopping You, to help share it’s lessons with more people.

To get 25% off - use code “OCTOBER25”

Pre order here - https://lnkd.in/egFX6Fp3


🔔 Follow Timothy Armoo for more uncomfortable truths
♻️ Repost to level up your circle

I spoke to 700 graduates about how to build your dream career.

I came from a council estate and exited my company for 8-figures, so they wanted me to share my story.

I know that not everyone wants to build and sell a company, but there’s a playbook to building your dream career.

And no one teaches it.

Here was the playbook I shared:

1. 𝗜𝗻𝗽𝘂𝘁𝘀 = 𝗢𝘂𝘁𝗽𝘂𝘁𝘀.
Simple rule. You get out what you put in. Your results are a direct reflection of your effort. End of story.

2. 𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝗰𝘆 > 𝗜𝗻𝘁𝗲𝗻𝘀𝗶𝘁𝘆.
Going hard for a week then quitting is pointless. The game is won by showing up every single day, especially when it’s boring. Discipline beats motivation, always.

3. 𝗜𝘁’𝘀 𝗻𝗼𝘁 𝘁𝗵𝗮𝘁 𝗱𝗲𝗲𝗽.
Stop overthinking. That 'perfect' moment you're waiting for doesn't exist. Send the email. Ask the dumb question. Make the mistake. Speed of execution beats perfection 10/10 times.

4. 𝗬𝗼𝘂𝘁𝗵 𝗶𝘀 𝘆𝗼𝘂𝗿 𝘀𝘂𝗽𝗲𝗿𝗽𝗼𝘄𝗲𝗿.
Your 'lack of experience' is your biggest advantage. You have no old rules to unlearn and you understand the world as it is now. That's a perspective older generations pay millions for. Use it.

5. 𝗧𝗿𝗲𝗮𝘁 𝘆𝗼𝘂𝗿𝘀𝗲𝗹𝗳 𝗹𝗶𝗸𝗲 𝗮 𝘀𝘁𝗮𝗿𝘁𝘂𝗽.
You are your own CEO.

- Your skills are the product. Invest in R&D.
- Your personal brand is marketing. Build it.
- Your career path is your strategy. Don't be afraid to pivot.

Which one resonated with you most?


Shoutout to the team at Lloyds Bank for the invite.

To the grads: the game is just getting started. Go win.

I turned 31 two weeks ago.

I used to think success meant having everything figured out.

But, the real cheat code is this: Don’t be afraid to look stupid.

Every big win, every great memory, every unexpected breakthrough — they all came from being willing to risk embarrassment.

Once you’ve done it a few times, you realise: the bar for “winning” is lower than you think. Most people are too scared to try.

Everything you want is on the other side of looking “stupid.”

I wrote down 30 more things I wish I knew sooner.

What’s your favourite lesson?


Repost ♻️ and follow Timothy Armoo to help others achieve their dreams faster

If you’re an organised person who can bring order to chaos, this post is for you.

I'm looking for a Chief of Staff / Operations Lead to work directly with me across my content brand, upcoming Penguin book launch, and portfolio of ventures.

My right hand person to help scale what we're building.

We've taken our message of helping people start businesses and unlock their potential to Armenia, Vietnam, Dominican Republic, LA and Ghana.

Now we need someone to help us scale to the next level.

There is no typical week.

- One week you’d be creating KPIs for our content team.
- Next week you’d overseeing our book launch events with the biggest entrepreneurs in the world.
- Another week you’d be overseeing an acquisition we’re making.

And doing this all with a great and passionate team!!

As well as this, you’d get:

- £45k-£55k base + bonuses + an unlimited learning budget
- Direct Access to myself + my network 
- Real ownership over projects that matter

What we need:
- Someone who loves project management and leading great teams.
- An analytical organised brain to balance my ADHD brain.
- Someone who can lead from the front.
- Someone who will happily tell me my latest idea is B.S :)

In-person role, London, 3x per week minimum.

If you've taken something from zero to launch, love structure more than most people love coffee, and want to build something meaningful, this might be for you.

If you’re interested in the role, I’ve dropped the link in the comments.

You will die.

And you’re still worried about looking stupid online?

Most people stay stuck because they won’t risk being seen at the beginning.

The first version.
The rough draft.
The unpolished ask.

They’d rather look competent than get what they want.

But everything good lives on the other side of that risk.

More money.
More leverage.
More clarity.

You won’t get there by staying where you are now. You’ll get there by jumping in before you’re ready, without a full plan, and with a whole lot of confidence.

That’s what it takes.


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♻️ Repost to help another entrepreneur

I’ve hired 100+ people.

This is the £1M hiring question nobody asks.

(question at the end)

This is what most people get wrong about hiring: It isn’t about finding people who only fit your culture, it's about people who will raise the bar for the entire team.

The best candidates don’t just think differently, they make everyone around them think differently too.

They lift the entire team up to a higher level.

The one common trait that every great hire in my companies has: strong opinions, weakly held. They believed something deeply, but could change their mind with evidence.

They weren’t contrarian because it’s “cool”.
They were contrarian with purpose.

So, when you ask them a question, push back hard. "Why do you believe that?" "What if you're wrong?"

The right hire will double down with data.

Because here’s the truth most companies do not want to accept: When everyone thinks the same, companies die slowly. You need new energy and new ideas to fuel the next stage of your growth.

In fact, studies show diverse thinking teams outperform by 35%.

Then you ask me, “Timo, but how will I know I have the right person?”

They don’t have any of the following warning signs:

- Controversial but trivial opinions (pineapple on pizza)
- Beliefs they can't explain (not their belief)
- Contrarianism without conviction (you want strong options, weakly held)
- Or the worst one: they Google "contrarian beliefs" mid-interview (yes, I saw this happen)

One contrarian hire can shift an entire team's perspective.

This is the question I want you to ask: "𝗪𝗵𝗮𝘁 𝗶𝗺𝗽𝗼𝗿𝘁𝗮𝗻𝘁 𝘁𝗿𝘂𝘁𝗵 𝗱𝗼 𝘃𝗲𝗿𝘆 𝗳𝗲𝘄 𝗽𝗲𝗼𝗽𝗹𝗲 𝗮𝗴𝗿𝗲𝗲 𝘄𝗶𝘁𝗵 𝘆𝗼𝘂 𝗼𝗻?"

Watch them think.

Then watch your company transform.


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Junior roles down 23%.

Your degree won't save you. But this will.

Here's what happened:

- Before: 1 senior + 4 juniors = 4 person team
- Now: 1 senior + Claude = same output

Companies looked at the math and made a choice.

But here's the thing: While everyone is panicking about AI taking jobs, some Gen Z are using this exact shift to blow past their competition.

Here are 3 ways to win in the age of AI:

1. 𝗠𝗮𝗸𝗲 𝘆𝗼𝘂𝗿𝘀𝗲𝗹𝗳 𝘁𝗵𝗲 "𝗴𝗼-𝘁𝗼" 𝗽𝗲𝗿𝘀𝗼𝗻 𝗳𝗼𝗿 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝘀𝗽𝗲𝗰𝗶𝗳𝗶𝗰
Pick one thing your team struggles with. Maybe it's client research, data analysis, or social media.

Use AI to become insanely good at it.

If you can get something done in 30 minutes what takes others 3 hours, you become essential.

I know a 23-year-old who became her company's "AI research person" - she now sits in on director meetings.

2. 𝗦𝗵𝗼𝘄, 𝗱𝗼𝗻'𝘁 𝘁𝗲𝗹𝗹
Don't wait for permission, use AI to create something your boss didn't even ask for.

Analyze your competitor's strategy.
Build a dashboard for your team.
Create a process that saves everyone time.

When you walk into your manager's office with solutions instead of questions, you skip the entry-level queue.

3. 𝗟𝗲𝗮𝗿𝗻 𝗶𝗻 𝗽𝘂𝗯𝗹𝗶𝗰
Every week, post one thing you learned about AI on LinkedIn. Sounds simple? It is.

"This week I learned how to use ChatGPT to analyze 100 customer reviews in 5 minutes. Here's how..."

Six months later, recruiters will be in your DMs.

This is my controversial opinion: AI didn't kill entry-level jobs, but it killed entry-level thinking.

The new grads getting hired are using AI to deliver senior-level value from day one.

And AI just makes that easier to do.

Your degree got you in the game.
AI helps you win it.


🔔 Follow Timothy Armoo for frameworks to build an unfair advantage.
♻️ Share this with every recent grad you know.

P.S. I spoke recently at Lloyds bank to 700 graduates about how to build your dream career. If you're hosting something big and want me to speak, send me a DM.

It took 2 YEARS to get to this stage.

And I wouldn’t change a thing.

There’s only 11 weeks left until my book comes out.

I wrote this for every kid who's been told they're dreaming too big, and for every entrepreneur who feels stuck. Now I just need to get it in as many hands as possible hands.

The book covers the 11 cheatcodes to unlock the life you want.

To get it to as many people as possible, I'm doing something different: this week, we’re starting a series where we count down until the book is launched!

We’re going to document every week of releasing this book.

This week, it was about building momentum. This is what happened: 👇

→ Recorded the audiobook over the course of 2 days. The guys at the Penguin office helped a lot, was great to spend 2 days there.

→ Hired 2 funnel specialists (because it’s all about distribution)

→ Flew the team in for an all-hands-on-deck, biggest strategy session yet

→ Filmed with The Numbers Game YouTube channel - talked business exits, growth, and why I wrote this book.

And we set our North Star: Sunday Times Bestseller.


Wanna join us for the journey?
Follow Timothy Armoo.

If you’re excited for the book, be sure to REPOST ♻️


P.S. If you can’t wait, you can already pre-order your copy with the link in the comments. You’ll also get a ton of bonuses…

I sold my company at 27.

Most founders think an exit is about finding the right buyer.

Wrong.

It's about following a predictable 12-month playbook.

Last year I watched a founder friend lose £15M because his financials were a mess. Smart guy. Great business. But he started his exit process too late.

The truth is, you need to prepare for your exit before you think you do.

I learned this the hard way.
Now I help other founders exit.

Your exit starts today. Not when you're ready to sell.

Ready.
Prepare.
Exit.


Want to see what buyers could actually buy your business? Joe Lewin and I build an AI help you find these people.

It's free to try.

Check it out here ⬇️
https://dealflowagent.com/

Not all money is good money.

Here’s why:

A friend of mine walked away from a £16M deal. Everyone thought he was insane.

Turns out… he was right.

He had two offers for his ecom business one for £9M, one for £16M. Naturally, he chose the bigger number.

But something felt off.

The meetings were tense.
The buyers were arrogant.
They kept calling his brand a “small business.”

So with just one week left of due diligence, he pulled the plug. He took the smaller offer.
Months later, the £16M buyer went under. Completely collapsed. He could’ve lost everything.

The lesson here is, don’t be so blinded by the money that you end up working with people you hate.

Not all money is good money.


P.S. If you're looking to sell your business in the next 6-24 months, send me a DM. We built an AI to help you identify the perfect buyer.

I exited for 8-figures.

These 3 signs told me it was time: 👇

After selling Fanbytes and talking to dozens of other founders who've exited, here's what I've noticed.

Most founders sell too late, too early, or never…

The smart ones watch for these exact signals →


If you want to find out if YOUR timing is right, we built an AI that shows you who's buying businesses like yours right now.

Check it out here ⬇️
https://dealflowagent.com/


🔔 Follow Timothy Armoo if you're building a business

16 hours and only a few orders away from getting "What's Stopping You?" in EVERY Waterstones around the UK.

This book has every uncomfortable truth I learnt building and selling a business by 27.

The fears that held me back. The mindset shifts that changed everything. The exact frameworks I used.

All for 25% off if you pre-order today.

Here's what to do:

1. Click the link
2. Use code OCTOBER25
3. Pre-order the book

Pre-order here: https://lnkd.in/egFX6Fp3

Help me get these lessons into more hands.

DM me a screenshot of your copy to get your invite for the exclusive webinar!

Stop doomscrolling and listen to these 7 podcasts.

They’ll change your life.

The average person spends 3.5 hours per day doomscrolling, that’s about 24 hours per week.

A part-time job spent on your phone.

But here's what nobody talks about: it's not the time that kills you. It's what you become when your brain gets used to consuming instead of creating.

You feel drained.
You stop thinking critically.
You ruin your attention span.

Instead, use those 24 hours to listen to these podcasts.

I’m confident that they’ll change your life and it’s far more valuable than scrolling.


P.S. Save this post so you don’t forget to watch them.