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Luke Matthews

Luke Matthews

These are the best posts from Luke Matthews.

15 viral posts with 10,803 likes, 9,653 comments, and 570 shares.
4 image posts, 1 carousel posts, 1 video posts, 7 text posts.

๐Ÿ‘‰ Go deeper on Luke Matthews's LinkedIn with the ContentIn Chrome extension ๐Ÿ‘ˆ

Best Posts by Luke Matthews on LinkedIn

LinkedIn it's time to care about your creators.

Another person has fallen. Hatice has been banned..

No reason has been given...

I care because I have been banned 7x.ย 
I brought back Lara after her ban within 24 hours.

Now it's time to do it again with your help.

Let me introduce you to Hatice:

Hatice is from Pakistan.ย 
Hatice is a talented ghostwriter.ย 
Hatice has changed her life with LinkedIn.
Hatice cannot afford to lose her account and business.

We aren't sure why her account was removed.

She's tried submitting a support ticket.

No support or response yet.

LinkedIn I think I speak for a lot of users when I say:

We don't need new features.
We need better support for creators.

Support Hatice.ย 
Support change on LinkedIn.

Let's do this.

โ™ป๏ธ Repost this post & lets bring Hatice back.
Post image by Luke Matthews
LinkedIn is a money machine.

But most people don't know how to start.

Here are 5 Lessons that made me my first $10k:

โ†’ 1. Fix your LinkedIn Profile

-Convert your profile into a landing page.ย 
-You want to funnel all traffic to one link.ย 
-Most profiles are asking too much.
-Make your profile simple.

When you are first starting out on LinkedIn.
โ†ณ I recommend the link be โ€œbook a callโ€œ (your services)

Here's how to fix your LinkedIn profile:

Do this:

-Clear profile pic
-Fix your headline
-Banner (with a cta)
-Write about section
-Turn on creator mode
-Set up your profile link and cta
-Add a featured section to sell ur stuff
-Get recommendations from past clients

----

โ†’ 2. Create ELITE content

Your LinkedIn profile is good to go.ย 
โ†ณ but now you need traffic.

It's time to create content and drive traffic:
โ†ณ you need to either:

-Entertain
-Educate
-Edutain

These formats work best on LinkedIn:
ย 
-Infographics
-Pro Photos
-Long Text
-Carouselsย 
-Videos

The fastest way to grow on LinkedIn is CAROUSELS.
โ†ณ DM me for an AI tool to create them easily.

6 QUICK LinkedIn content creation tips:

A. Every post must be really high-quality
B. Pick a posting time & stick to it
C. Your hooks must be elite
D. Post 1x per day MAX
E. Don't post & ghost
F. Formatting is key

----

โ†’ 3. Build your social proof

Everyone says to get case studies & testimonials.

But what if you don't have any yet?

I started out by building a following for myself.
โ†ณ then I leveraged that.

Here are 3 steps to building a following:

1. add a mix of active users & potential clients.
โ†ณ send 15-20 targeted connection requests per day.

2. Get ACTIVE and start networking.
โ†ณ spend a minimum of 35 minutes a day on LinkedIn.

3. Steal my hyper LinkedIn growth strategy.ย 
โ†ณ comment GROW + repost (I'll send u the link)

----

โ†’ 4. Start conversations

People BUY from people. Not AI bots.

-Respond to your comments.
-Respond to your DMs.

Start talking to people and start making networking calls.

This section is short for a reason.

There are no hacks to this.ย 
Just do it.

----

โ†’ 5. Craft a clear offer

Without this, your efforts mean NOTHING.

Example from Matt Barker:

โŒ LinkedIn Ghostwriterย 
โœ… LinkedIn Ghostwriter driving $1,000,000+ for CEOs

Your offer should be seen:

-in your LinkedIn profile
-in your LinkedIn headline
-in your LinkedIn content

Make it clear what you do and who you help.ย 
Speak to these people with your content.ย 
Your lead gen will be thankful.

That's it.

Want to learn more?

Go visit my featured section.

I have 4 FREE LinkedIn guides for you:

1. The ULTIMATE LinkedIn Guide (Masterclass)
2. Grow your LinkedIn in 35 Minutes a day
3. Turn your Profile into a Landing Page
4. 8 Tools for LinkedIn Ghostwriters

PS Ask me anything about LinkedIn.
Remote work was my dream. But my career was stuck.

Here's how I escaped my 9-to-5 to work online:

I enjoyed construction for a long time.

But after years in different trades, I'd had enough.

I started waking up in the morning thinking:

I hate my job.
I hate this commute to work.
I hate the people I'm dealing with.
I hate that I don't know how to escape this.
I hate that my boots are wet and my lunch is boring.

Nowadays, I wake up early and laugh because I make money on the Internet.

I write words for other people and get paid to do it.

Pretty wild, really.

(my lunch is still really boring, though hehe)

So, how did I change careers?

โ†’ I admitted I was unhappy with my current job.
โ†’ I started trying new careers and crazy ideas.
โ†’ I failed at like a bazillion side hustles.
โ†’ I stumbled into an IG business.ย 
โ†’ I invested time to build it.ย 
โ†’ I taught myself skills.
โ†’ I was patient.

It took me 4 long years, working evenings and weekends, before I quit my construction business.

When my friends were:

Socializing
Watching movies
& Hanging out...

I was drinking too much coffee and putting in hours.

So, what's the key to escaping your 9-to-5?

It's simple:

Get serious about your goal.ย 
Face your feelings. Get real about things.
Look for at least one person who shares ur dream.

Your mindset and environment matters a lot.

All good things take time.

See, I was 34 when I finally achieved my goal.

I'd spent two decades in construction.

I had no degree.
โ†ณ only hustle.

So, if I can build a business online.

You can too.

--

PS this post was written 100% by a human. No AI.

(oh n shout out to the photographer)
Post image by Luke Matthews
Turn your LinkedIn Profile into a Landing Page:

Wait a minute, didn't you post this roughly 44 days ago, Matthews?

Well, yes, I did.

Why post it again, then, huh?

Here are FOUR very good reasons, okay:

1. This post performed well the first time.
2. I know none of you listened to me and needed a reminder.
3. I'm in a rut and don't want to share personal stories right now.
4. I needed an excuse to call someone out....
5. It's my page. I do what I want.

PS It's 2023, so no excuses for getting started in a week or a month; it's your time now, so watcha gonna do?

--

Get 13 LinkedIn Post Hooks that work with any Niche:
https://lnkd.in/ewbR-fP

--
#socialmediamarketingย #digitalmarketingย #digitalnomad
Post image by Luke Matthews
How I went from $15 an hour to $1000 an hour.

Just kidding, this isn't one of THOSE posts...

๐—™๐—ฎ๐—ฐ๐˜: if you make $$ on LinkedIn, you are winning.ย 
๐—™๐—ถ๐—ฐ๐˜๐—ถ๐—ผ๐—ป: everyone makes money on LinkedIn.

It's easy to feel down, scrolling the feed.

10k months.
100k launches.ย 
1000 dollar coaching calls.

It's all in our face all of the freaking time.

But we only see the wins.ย 
Trust me, we all lose.

(and many people inflate their numbers)

So the next time you feel down, just stop for a second and walk over to a mirror..

Look at yourself and scream WOOOO.ย 
โ†ณ celebrate a small win and encourage yourself.

Then, get back to work.

You only lose this game by quitting.

Let's GO!

โœŒ๏ธ
Post image by Luke Matthews
ChatGPT can write for you. But Supergrow is faster.

Here's how to format LinkedIn posts in minutes:

I've written thousands of posts since 2016.
โ†ณ worked for hundreds of brands.

โ†’ 10k+ hours of experience.

In early 2023, I started utilizing AI.

(to write faster)

While I LOVE ChatGPT for more complex methods...

Let me introduce you to SupergrowAI.

Supergrow lets you easily create LinkedIn carousels.ย 
โ†ณ and easily create text posts via prompts.

But what it does best is format posts:

Let me show ya:

--

๐—›๐—ผ๐˜„ ๐˜๐—ผ ๐˜‚๐˜€๐—ฒ ๐—ฆ๐˜‚๐—ฝ๐—ฒ๐—ฟ๐—ด๐—ฟ๐—ผ๐˜„๐—”๐—œ ๐˜๐—ผ ๐—ฟ๐—ฒ๐—ฝ๐˜‚๐—ฟ๐—ฝ๐—ผ๐˜€๐—ฒ ๐—ฎ๐—ป ๐—˜๐˜…๐—ถ๐˜€๐˜๐—ถ๐—ป๐—ด ๐—ฃ๐—ผ๐˜€๐˜:

1. Copy an old post.
2. Go to SupergrowAI
3. Click โ€œFormat your contentโ€œย 
4. Copy / Paste all the text from your post
5. Click โ€œselect a post formatโ€œย 
6. Choose one of over 20 LinkedIn post templates
7. Click โ€œuse post formatโ€œย 
8. Now click โ€œgenerateโ€œ and boom.ย 
ย 
You have a fresh post.

From here, you should do a few more steps.

ย I edit with three final 3 steps:

1. Tweak the hook to be more human.ย 
2. Fact-check the post and edit where needed.
3. Simplify the CTA, add a PS, and make it your own.

--

๐—›๐—ผ๐˜„ ๐˜๐—ผ ๐˜‚๐˜€๐—ฒ ๐—ฆ๐˜‚๐—ฝ๐—ฒ๐—ฟ๐—ด๐—ฟ๐—ผ๐˜„๐—”๐—œ ๐˜๐—ผ ๐—–๐—ฟ๐—ฒ๐—ฎ๐˜๐—ฒ ๐—ฎ ๐—ก๐—ฒ๐˜„ ๐—ฃ๐—ผ๐˜€๐˜:

1. Go to SupergrowAI
2. Click โ€œStart from Scratchโ€œย 
3. Now it's time for a prompt!
ย 
--

๐—ง๐—ต๐—ฒ ๐—ฃ๐—ฟ๐—ผ๐—บ๐—ฝ๐˜:

You are an expert ghostwriter that specializes in LinkedIn and Twitter marketing and you have years of business experience. I want you to write me a post about (๐‘–๐‘›๐‘ ๐‘’๐‘Ÿ๐‘ก ๐‘ก๐‘œ๐‘๐‘–๐‘ โ„Ž๐‘’๐‘Ÿ๐‘’) Please make the posts with the thought leadership of (๐‘–๐‘›๐‘ ๐‘’๐‘Ÿ๐‘ก ๐‘๐‘Ÿ๐‘’๐‘Ž๐‘ก๐‘œ๐‘Ÿ โ„Ž๐‘’๐‘Ÿ๐‘’) and the formatting and copywriting skills of (๐‘–๐‘›๐‘ ๐‘’๐‘Ÿ๐‘ก ๐‘๐‘Ÿ๐‘’๐‘Ž๐‘ก๐‘œ๐‘Ÿ โ„Ž๐‘’๐‘Ÿ๐‘’), with a slight influence from (๐‘–๐‘›๐‘ ๐‘’๐‘Ÿ๐‘ก ๐‘๐‘Ÿ๐‘’๐‘Ž๐‘ก๐‘œ๐‘Ÿ โ„Ž๐‘’๐‘Ÿ๐‘’). I want you to make the sentences short and concise but also switch up the formatting so it's enjoyable to read. Please, no hashtags.


4. Then select a tone of voice (there's over 15)
5. Then Click โ€œselect a post formatโ€œย 
6. Click โ€œuse post formatโ€œย 
7. Choose one of over 20 LinkedIn post templates
8. Click โ€œuse post formatโ€œย 
9. Now click โ€œgenerateโ€œ and boom.

---

That's it.

Two ways to use SupergrowAI to save you time.

ChatGPT is still my favorite.
โ†ณ But Supergrow is better for new creators.

PS How many AI tools do you use?

--

AI lets you easily create content.

But you can't automate growing your account.

๐—š๐—ฟ๐—ผ๐˜„ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—Ÿ๐—ถ๐—ป๐—ธ๐—ฒ๐—ฑ๐—œ๐—ป ๐—ถ๐—ป ๐Ÿฒ๐Ÿฌ๐—บ๐—ถ๐—ป ๐—ฎ ๐—ฑ๐—ฎ๐˜†.

Comment GROW + Repost

(I'll send u my free guide.)
There is one skill the top 1% of creators share:

It's not elite copywriting skills.
It's not elite growth hacking skills.
It's not the same engagement group.

โ†’ They don't quit.

Everyone SAYS they want to achieve their dreams.
But nobody wants to lose.

It's easy to show up for a day โ†’ week โ†’ a month.

Talk to me in a year โ†’ In 5 years.
Talk to me after you've lost client(s) โ†’ A job.
Talk to me after you've posted 100x with no reach.
Talk to me after life's punched you right in the mouth.

Are you going to keep showing up?

I woke up today and saw I lost 6k followers.
It stings (yep I care). It's a loss.

I can either quit OR try harder.

We all lose in this life. But you can choose not to quit.

That's what it takes to be a top 1% creator.
That's what it takes to achieve your dreams.

Keep showing up.
Don't quit.

PS It's a fair race now Matt Barker. Lets gooo!
Post image by Luke Matthews
The best storytellers share experiences from past lives.

The coolest humans aren't afraid of change....

The footballer turned mushroom farmer.
The rockstar turned sober yogi.
The preacher turned intellectual.
The engineer turned Science Fiction Novelist.
The marketer turned registered nurse.
The nomad turned homesteader.
The wall street guy turned photographer....

I find these kind of people fascinating.

Explorers. Thinkers. Trailblazers.

Brave souls willing to change their mind.

I've had many past lives and extreme pivots in my years on this planet and this year I began making more wild moves...

Social media gunslinger turned private AI guy.

I may not be sharing stories with you from past lives anymore, but I am collecting more as I build in private.

So cheers to the pivot ๐Ÿ˜Ž

How about you internet robot? What are you building?
I built an AI app in 7 days.

Here's how I did it (and a full guide for you to follow)

I spent the last week building my first AI app with Databutton. Let me walk you through what actually happened, the good parts, the frustrating moments, and everything in between...

This guide includes screenshots, an AI podcast review, a full build-out guide, and a link to the tool that I built.

(It's a long read.)

So if you are interested in vibe coding, building internal tools, and learning how to create your own AI app...

This is the guide for you.

PS Articles rank in LLMs better than posts. Weird eh?

๐Ÿค–
Merry Christmas to everyone scrolling the LinkedIn feed alone with a half eaten box of chocolate...

You are either a workaholic OR...

The holidays are a hard time for you.

If that's you comment GRINCH and I'll share a link to my free telegram chat for remote workers.

Come hang out while you finish that box of chocolate.

No grift. No growth tips. No value except a casual online chat.

Oh and maybe a meme battle lets see what happens.

Happy holidays!

PS I'm grilling a steak tonight how about you?
Iโ€™m excited to announce that Im starting a new position as Co-Owner at the MEME team

I am officially a 50% investor/owner and responsible for bringing fun back to your feed, one meme at a time.

โ™ป๏ธ Repost for others bored of this corporate AI slop!!!

PS Say hello in the comments and I'll meme you!

(PG don't worry and SFW)
ChatGPT is the new Facebook.

Both have an elite business modelโ€ฆ

Be the best in the world at stealing ur data.

In 3 years both will be despised equally.

But some of u donโ€™t study patternsโ€ฆ

(and you still use Meta products)

The future for users of Meta & OpenAI products is data leaks, security breaches and a complete lack of privacy.

But hey I guess talking to friends is worth it for many of youโ€ฆ

Weirdosโ€ฆ ๐Ÿ˜ˆ

PS Yea Iโ€™m aware this place isnโ€™t secure either. But we all have to pick our poison. For me the internet is about work, so I treat it as such. Get in and get out with as low a footprint as possible..

Savvy?
I changed my profile picture to a cartoon for 6 months.

Here's what it did for my business....

1. I gained -1000 followers in 189 days.
2. I gained - 90% profile views in the last 90 days.ย 
3. I gained -500 subscribers in 2025.ย 
4. I have 0 comment on revenue :D

All jokes aside...

Cartoon profile pictures are a challenge on LinkedIn.

People like faces. It's the cost of doing business here.

During this 6 months I learned a lot.

I've cleaned up years of accounts and content.ย 
I've learned to separate public and personal data.

I have a work environment (with tools and an email).
I have a personal environment (on separate devices).

I have decided to use my name and face here for now.

Because the truth is....

Altho I scrubbed years my content, comments and likes I do not have the hacker skills as of yet to remove all the video clips, pictures and posts shared about me by other digital creators.

It seems I did too good a job at marketing myself lol.

PS How was your 2025 internet person?
My first hot opinion of 2026 is that society began dying when the Instagram founders sold to Facebook and Mark Zuckerberg...

It's a bitter reminder that greed always wins in this life.

So RIP Manus, you were the best hidden secret for AI agents and now I need to find an actual open source model that isn't 2 years behind.

PS Repost this for others (since people still do that it seems)

PS if this was too much for you to read...

What's your favorite color?
Your iPhone is spying on you.

I'm thrilled to announce I got rid of mine..

I've always been an Android guy.

More control. Better price. Less glam.

But a couple years ago I gave Apple a fair shot.

I bought an iPhone 14 Pro Max with a sick camera and boy did my selfies shine and my social media use skyrocket...

I can't say it wasn't great for those purposes.

But this year I gave up my selfie sharing ways and started purging my digital life.

I cut way way WAY too many tools and platforms.

The final move was cutting my iPhone.

This article breaks down why your iPhone is spying on you (not a surprise I know but still) and gets a little wild and nerdy.

PS Who else is team dead phone?

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