“You need to be more crisp in your communication.”
5 stages of Executive Communication 🎯
(Credit to my friend Leonardo Freixas for the image - do give him a follow.)
You put in the work. You solve real problems.
But when it’s time to speak up in meetings or present to senior leaders...
You’re told your message isn’t landing.
→ Not clear enough.
→ Not concise enough.
→ Not impactful enough.
It’s not a knowledge problem.
It’s a communication structure problem.
Here’s how to shift from overlooked to impactful - step by step:
🧱 DATA – Raw input
→ Ask: “What does my audience actually need to know?”
→ Not everything you know - just what moves the needle.
🎨 SORTED – Grouped themes
→ Organize into 3 buckets. Audiences remember 3s.
→ It makes your message easier to follow.
📐 ARRANGED – Logical flow
→ Lead with the outcome.
→ Decision-makers want the headline first, not the whole backstory.
📊 VISUALIZED – Simplified for speed
→ One clear insight or visual per slide or message.
→ Clarity comes from focus, not density.
📖 STORYTOLD – Framed with meaning
→ Use this flow: What’s happening → Why it matters → What we should do.
This is the structure I help my clients master.
That's when they stop being overlooked and start being heard as strategic leaders.
Which stage are you stuck at right now?
Let’s work on it. DM me.
5 stages of Executive Communication 🎯
(Credit to my friend Leonardo Freixas for the image - do give him a follow.)
You put in the work. You solve real problems.
But when it’s time to speak up in meetings or present to senior leaders...
You’re told your message isn’t landing.
→ Not clear enough.
→ Not concise enough.
→ Not impactful enough.
It’s not a knowledge problem.
It’s a communication structure problem.
Here’s how to shift from overlooked to impactful - step by step:
🧱 DATA – Raw input
→ Ask: “What does my audience actually need to know?”
→ Not everything you know - just what moves the needle.
🎨 SORTED – Grouped themes
→ Organize into 3 buckets. Audiences remember 3s.
→ It makes your message easier to follow.
📐 ARRANGED – Logical flow
→ Lead with the outcome.
→ Decision-makers want the headline first, not the whole backstory.
📊 VISUALIZED – Simplified for speed
→ One clear insight or visual per slide or message.
→ Clarity comes from focus, not density.
📖 STORYTOLD – Framed with meaning
→ Use this flow: What’s happening → Why it matters → What we should do.
This is the structure I help my clients master.
That's when they stop being overlooked and start being heard as strategic leaders.
Which stage are you stuck at right now?
Let’s work on it. DM me.