Oliver Yonchev

The BEST application of Chat GPT I've seen 🤯

I caught this segment of ITV News on Friday and left truly inspired...

We talk a lot about AI is rapidly improving business outputs, making us more efficient, reduce costs, etc.

But where I'm most encouraged is where technology is being used to create new possibilities, and transform lives.

The company Be My Eyes has been supporting the blind and visually impaired people for 8 years, and now they've integrated Chat GPT into their platform.

Overnight the results are truly transformative to millions of people...

Watch this clip and if you're still skeptical of how transformative these innovations are, you'll never be convinced.

Bravo to the Be My Eyes team for their work 👏

One of my favourite Social Chain projects to date!

There will be more plastic than fish in the ocean by 2050. Our campaign for Brita says #NoFilterNoFuture to the problem.

Instagram is known for showing the filtered lives we want the world to see. But what happens when you take the filter away?

The campaign was shot with 21 major influencers and shows the true, unfiltered reality of plastic waste, which is washing up on the shores of the world’s most beautiful beaches and killing ocean life. There is no hiding now.

We worked closely with Brita on this campaign, using their Filtering Water Bottle as the inspiration for further IGTV and Stories content.