$52 for lunch.
Two salads and one pizza.
Fifty-two. Dollars.
And let’s not kid ourselves, that pizza probably cost about $3 to make.
Flour, water, oil, sauce, and a few pepperoni clinging to life.
But I wasn’t paying for dough and sauce.
I was paying for someone else to handle it.
The chopping, the baking, the delivery, the decision fatigue of “what’s for lunch.”
That’s what I was buying. Convenience, not calories.
And that’s exactly why people come to us.
Could they write their own resume?
Sure. Just like I could make pizza from scratch.
But it would take time, make a mess, and still not taste quite right.
When people work with us, they’re not paying for words on a page.
They’re paying for someone to dig deep.
To find the stories they can’t see.
To uncover the metrics, the value, the patterns.
To get the keywords right so they don’t have to guess what recruiters want.
They’re buying expertise, 25 years worth of it.
They're buying speed. Confidence.
So yeah, that $52 dollar lunch?
Worth it.
Because sometimes, the smartest thing you can do is hand it off to someone who already knows the recipe. 🍕
#IsItTimeforLunch
#ResumeWriting
#WeKnowTheRecipe